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|a OZIMEK
|h John
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|a Targeting for success
|c John Ozimek
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| 260 |
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|a London
|b McGraw-Hill Book
|c 1993
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| 300 |
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|a xvi, 268p.
|b ill.
|c 24cm
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| 500 |
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|a Includes index
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| 650 |
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|a Marketing
|x management
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|a Direct marketing
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|a Data base marketing
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