Managing services marketing, operations and human resources
| Other Authors: | |
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| Format: | Book |
| Language: | English |
| Published: |
Englewood Cliffs, N.J.
Prentice Hall
1992
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| Edition: | 2nd ed |
| Subjects: |
| Physical Description: | xvi, 472 p. 24 cm |
|---|---|
| Bibliography: | Includes bibliographical references and index |
| ISBN: | 0135447011 0135615720 (pbk.) |