APA (7th ed.) Citation

Winninger. (1995). Price wars: A strategy guide to winning the battle for the customer. Prima Publishing.

Chicago Style (17th ed.) Citation

Winninger. Price Wars: A Strategy Guide to Winning the Battle for the Customer. California: Prima Publishing, 1995.

MLA (8th ed.) Citation

Winninger. Price Wars: A Strategy Guide to Winning the Battle for the Customer. Prima Publishing, 1995.

Warning: These citations may not always be 100% accurate.