Westwood. (2000). How to write a marketing plan (2nd ed.). Kogan Page.
Chicago Style (17th ed.) CitationWestwood. How to Write a Marketing Plan. 2nd ed. London: Kogan Page, 2000.
MLA (8th ed.) CitationWestwood. How to Write a Marketing Plan. 2nd ed. Kogan Page, 2000.
Warning: These citations may not always be 100% accurate.