APA (7th ed.) Citation

Boone & Kurtz. (2001). Contemporary marketing (10th ed.). South-Western.

Chicago Style (17th ed.) Citation

Boone and Kurtz. Contemporary Marketing. 10th ed. Australia: South-Western, 2001.

MLA (8th ed.) Citation

Boone and Kurtz. Contemporary Marketing. 10th ed. South-Western, 2001.

Warning: These citations may not always be 100% accurate.