APA (7th ed.) Citation

Ambler. (2003). Marketing and the bottom line: The marketing metrics to pump up cash flow (Second edition.). Financial Times Prentice Hall.

Chicago Style (17th ed.) Citation

Ambler. Marketing and the Bottom Line: The Marketing Metrics to Pump Up Cash Flow. Second edition. Harlow: Financial Times Prentice Hall, 2003.

MLA (8th ed.) Citation

Ambler. Marketing and the Bottom Line: The Marketing Metrics to Pump Up Cash Flow. Second edition. Financial Times Prentice Hall, 2003.