APA (7th ed.) Citation

Perreault. (2004). Applications in basic marketing: Clippings from the popular business press (2004-2005 edition.). McGraw-Hill Irwin.

Chicago Style (17th ed.) Citation

Perreault. Applications in Basic Marketing: Clippings from the Popular Business Press. 2004-2005 edition. Boston: McGraw-Hill Irwin, 2004.

MLA (8th ed.) Citation

Perreault. Applications in Basic Marketing: Clippings from the Popular Business Press. 2004-2005 edition. McGraw-Hill Irwin, 2004.

Warning: These citations may not always be 100% accurate.