Schiffman & Kanuk. (2007). Consumer behavior (9th ed.). Pearson Education.
Chicago Style (17th ed.) CitationSchiffman and Kanuk. Consumer Behavior. 9th ed. New Jersey: Pearson Education, 2007.
MLA (8th ed.) CitationSchiffman and Kanuk. Consumer Behavior. 9th ed. Pearson Education, 2007.
Warning: These citations may not always be 100% accurate.