APA (7th ed.) Citation

Smith & Flanagan. (2006). Creating competitive advantage: Give customers a reason to choose you over your competitors. Currency/Doubleday.

Chicago Style (17th ed.) Citation

Smith and Flanagan. Creating Competitive Advantage: Give Customers a Reason to Choose You over Your Competitors. New York: Currency/Doubleday, 2006.

MLA (8th ed.) Citation

Smith and Flanagan. Creating Competitive Advantage: Give Customers a Reason to Choose You over Your Competitors. Currency/Doubleday, 2006.