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00809cam a2200229 a 4500 |
| 001 |
0000119807 |
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20100404090000.0 |
| 008 |
860815s1987 maua b 000 0 eng |
| 040 |
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|a mod
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| 020 |
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|a 020510553X (International ed.)
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| 020 |
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|z 0205103332 :
|c $26.00
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| 090 |
0 |
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|a 658.8.19
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| 100 |
1 |
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|a Kerin
|h Roger A.
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| 245 |
1 |
0 |
|a Strategic marketing problems
|b cases and comments
|c Roger A. Kerin, Robert A. Peterson.
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| 250 |
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|a 4th ed.
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| 260 |
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|a Boston
|b Allyn and Bacon
|c c1987.
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| 300 |
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|a xv, 735 p.
|b ill.
|c 25 cm.
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| 504 |
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|a Includes bibliographies.
|
| 650 |
0 |
0 |
|a Marketing
|x Management
|x Case studies.
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| 650 |
0 |
0 |
|a Marketing
|x Decision making
|x Case studies.
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| 700 |
1 |
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|a Peterson
|h Robert A.
|q (Robert Allen)
|c 1944-
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| 999 |
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|a B000007463
|b PULNORD
|d BOOKS
|e Umum
|f PULNORD
|j AVAILABLE
|q GOOD CONDITION
|