APA (7th ed.) Citation

Kotler. (1988). Marketing management: Analysis, planning, implementation, and control (6th ed.). Prentice Hall.

Chicago Style (17th ed.) Citation

Kotler. Marketing Management: Analysis, Planning, Implementation, and Control. 6th ed. Englewood Cliffs, NJ: Prentice Hall, 1988.

MLA (8th ed.) Citation

Kotler. Marketing Management: Analysis, Planning, Implementation, and Control. 6th ed. Prentice Hall, 1988.

Warning: These citations may not always be 100% accurate.