Kotler. (2003). Rethinking marketing: Sustainable market-ing enterprise in Asia. Prentice Hall.
Chicago Style (17th ed.) CitationKotler. Rethinking Marketing: Sustainable Market-ing Enterprise in Asia. Singapore: Prentice Hall, 2003.
MLA (8th ed.) CitationKotler. Rethinking Marketing: Sustainable Market-ing Enterprise in Asia. Prentice Hall, 2003.
Warning: These citations may not always be 100% accurate.