APA (7th ed.) Citation

Kim, Mauborgne, & Gardner. (2006). Blue ocean strategy. Gildan Media Corp.

Chicago Style (17th ed.) Citation

Kim, Mauborgne, and Gardner. Blue Ocean Strategy. New York: Gildan Media Corp, 2006.

MLA (8th ed.) Citation

Kim, et al. Blue Ocean Strategy. Gildan Media Corp, 2006.

Warning: These citations may not always be 100% accurate.