Blue Ocean Starategy-presentation and analysis of an instrument of strategic management compared to established company-and competitive strategies banchelor work

Bibliographic Details
Main Author: Zickermann
Format: Book
Language:English
Published: Norderstedt, Germany Druck und Bindung Book on Demand GmbH 2010
Subjects:
Description
Physical Description:ii, 40 p. ill. 21 cm
ISBN:9783640762552