MARKETING MANAGEMENT : AN ASIAN PERSPECTIVE

Bibliographic Details
Main Authors: Kotler, Philip (Author), Keller, Kevin Lane (Author), Swee, Hoon Ang (Author), Siew, Meng Leong (Author), Chin, Tiong Tan (Author)
Format: Book
Published: Singapore : Prentice Hall, 2009
Edition:Fifth Edition
Subjects:
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650 1 0 |a Industrial management 
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700 1 |a Siew, Meng Leong,  |e author 
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