Notes on ethno-pragmatics as a device for inter-cultural communication intelligence (ICQ)

Ethno-pragmatics as device to understand the culturally Other is essential when we believe that there is a nexus of intimate relationships between language and culture. The whole idea of ethno-pragmatics is to understand local life-worlds in the wake of celebrating particularism in inter-cultural co...

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Bibliographic Details
Main Author: Ahmad, Che Mahzan
Format: Article
Language:English
Published: Versita, Warsaw 2011
Subjects:
Online Access:http://irep.iium.edu.my/17205/
http://irep.iium.edu.my/17205/
http://irep.iium.edu.my/17205/3/Notes_on_Ethno-Pragmatics_as_a_Device_for_Intercultural_Communication_Intelligence__Che_Mahzan_Ahmad.pdf