Strategy for consumer brand preferences

Bibliographic Details
Main Author:	Haque, A. K. M. Ahasanul
Format:	Book Chapter
Language:	English
Published:	IIUM Press 2012
Subjects:	HF5410 Marketing. Distribution of products
Online Access:	http://irep.iium.edu.my/25338/ http://irep.iium.edu.my/25338/ http://irep.iium.edu.my/25338/1/Chapter_1.pdf

id	iium-25338
recordtype	eprints
spelling	iium-253382012-08-03T01:56:46Z http://irep.iium.edu.my/25338/ Strategy for consumer brand preferences Haque, A. K. M. Ahasanul HF5410 Marketing. Distribution of products IIUM Press 2012 Book Chapter PeerReviewed application/pdf en http://irep.iium.edu.my/25338/1/Chapter_1.pdf Haque, A. K. M. Ahasanul (2012) Strategy for consumer brand preferences. In: Reading on marketing theories: a practical approach on case studies. IIUM Press, Kuala Lumpur, pp. 1-10. ISBN 9789674182069 http://rms.research.iium.edu.my/bookstore/default.aspx
repository_type	Digital Repository
institution_category	Local University
institution	International Islamic University Malaysia
building	IIUM Repository
collection	Online Access
language	English
topic	HF5410 Marketing. Distribution of products
spellingShingle	HF5410 Marketing. Distribution of products Haque, A. K. M. Ahasanul Strategy for consumer brand preferences
format	Book Chapter
author	Haque, A. K. M. Ahasanul
author_facet	Haque, A. K. M. Ahasanul
author_sort	Haque, A. K. M. Ahasanul
title	Strategy for consumer brand preferences
title_short	Strategy for consumer brand preferences
title_full	Strategy for consumer brand preferences
title_fullStr	Strategy for consumer brand preferences
title_full_unstemmed	Strategy for consumer brand preferences
title_sort	strategy for consumer brand preferences
publisher	IIUM Press
publishDate	2012
url	http://irep.iium.edu.my/25338/ http://irep.iium.edu.my/25338/ http://irep.iium.edu.my/25338/1/Chapter_1.pdf
first_indexed	2023-09-18T20:37:49Z
last_indexed	2023-09-18T20:37:49Z
_version_	1777409164329353216

Strategy for consumer brand preferences

Similar Items