APA (7th ed.) Citation

Ibn Usman, M. A., & Mohd Ali, H. (2011). What you see is not what you get: A case of the quality of services. IIUM Press.

Chicago Style (17th ed.) Citation

Ibn Usman, Muhammad Awwal, and Hairuddin Mohd Ali. What You See Is Not What You Get: A Case of the Quality of Services. IIUM Press, 2011.

MLA (8th ed.) Citation

Ibn Usman, Muhammad Awwal, and Hairuddin Mohd Ali. What You See Is Not What You Get: A Case of the Quality of Services. IIUM Press, 2011.

Warning: These citations may not always be 100% accurate.