APA (7th ed.) Citation

Himphinit, M., & Mohd Ali, H. (2011). The quest for quality services: Does SERVQUAL perfectly measure the university services? IIUM Press.

Chicago Style (17th ed.) Citation

Himphinit, Musakkid, and Hairuddin Mohd Ali. The Quest for Quality Services: Does SERVQUAL Perfectly Measure the University Services? IIUM Press, 2011.

MLA (8th ed.) Citation

Himphinit, Musakkid, and Hairuddin Mohd Ali. The Quest for Quality Services: Does SERVQUAL Perfectly Measure the University Services? IIUM Press, 2011.

Warning: These citations may not always be 100% accurate.