APA (7th ed.) Citation

Abdul Halim, S., & Ismail, Y. (2011). Case studies as a learning tool in marketing to undergraduates. IIUM Press.

Chicago Style (17th ed.) Citation

Abdul Halim, Syifa', and Yusof Ismail. Case Studies as a Learning Tool in Marketing to Undergraduates. IIUM Press, 2011.

MLA (8th ed.) Citation

Abdul Halim, Syifa', and Yusof Ismail. Case Studies as a Learning Tool in Marketing to Undergraduates. IIUM Press, 2011.

Warning: These citations may not always be 100% accurate.