Re-examining the bank patronize behavior in Malaysia: a logistic regression approach
This study is aimed at investigating individual as well as bank specific factors affecting bank customers’ decision prior to patronizing a bank. As many as 394 customers from Islamic and conventional banks are involved in the survey and the data collected are analyzed using logistic regression. The...
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| Format: | Article |
| Language: | English |
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IDOSI Publication
2013
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| Online Access: | http://irep.iium.edu.my/32372/ http://irep.iium.edu.my/32372/ http://irep.iium.edu.my/32372/ http://irep.iium.edu.my/32372/1/Zaidi_and_Abduh%2C_WASJ_2013.pdf |
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iium-32372 |
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eprints |
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iium-323722013-10-22T08:18:39Z http://irep.iium.edu.my/32372/ Re-examining the bank patronize behavior in Malaysia: a logistic regression approach Zabri, Zaidi Abduh, Muhamad BP173.75 Islam and economics HG1501 Banking This study is aimed at investigating individual as well as bank specific factors affecting bank customers’ decision prior to patronizing a bank. As many as 394 customers from Islamic and conventional banks are involved in the survey and the data collected are analyzed using logistic regression. The results show that working environment, ease of obtaining financing, return on deposits, extensive branch network, professional advice and asset size are the most significant factors influencing their bank patronize decision. Bank management could utilize the findings by re-think the methods to maintain existing customers, attract new customers and eventually to obtain more profit. IDOSI Publication 2013-10-06 Article PeerReviewed application/pdf en http://irep.iium.edu.my/32372/1/Zaidi_and_Abduh%2C_WASJ_2013.pdf Zabri, Zaidi and Abduh, Muhamad (2013) Re-examining the bank patronize behavior in Malaysia: a logistic regression approach. World Applied Sciences Journal , 25 (4). pp. 574-580. ISSN 1818-4952 http://www.idosi.org/wasj/wasj25(4)13/5.pdf 10.5829/idosi.wasj.2013.25.04.1200 |
| repository_type |
Digital Repository |
| institution_category |
Local University |
| institution |
International Islamic University Malaysia |
| building |
IIUM Repository |
| collection |
Online Access |
| language |
English |
| topic |
BP173.75 Islam and economics HG1501 Banking |
| spellingShingle |
BP173.75 Islam and economics HG1501 Banking Zabri, Zaidi Abduh, Muhamad Re-examining the bank patronize behavior in Malaysia: a logistic regression approach |
| description |
This study is aimed at investigating individual as well as bank specific factors affecting bank customers’ decision prior to patronizing a bank. As many as 394 customers from Islamic and conventional banks are involved in the survey and the data collected are analyzed using logistic regression. The results show that working environment, ease of obtaining financing, return on deposits, extensive branch network, professional advice and asset size are the most significant factors influencing their bank patronize decision. Bank management could utilize the findings by re-think the methods to maintain existing customers, attract new customers and eventually to obtain more profit. |
| format |
Article |
| author |
Zabri, Zaidi Abduh, Muhamad |
| author_facet |
Zabri, Zaidi Abduh, Muhamad |
| author_sort |
Zabri, Zaidi |
| title |
Re-examining the bank patronize behavior in Malaysia: a logistic regression approach |
| title_short |
Re-examining the bank patronize behavior in Malaysia: a logistic regression approach |
| title_full |
Re-examining the bank patronize behavior in Malaysia: a logistic regression approach |
| title_fullStr |
Re-examining the bank patronize behavior in Malaysia: a logistic regression approach |
| title_full_unstemmed |
Re-examining the bank patronize behavior in Malaysia: a logistic regression approach |
| title_sort |
re-examining the bank patronize behavior in malaysia: a logistic regression approach |
| publisher |
IDOSI Publication |
| publishDate |
2013 |
| url |
http://irep.iium.edu.my/32372/ http://irep.iium.edu.my/32372/ http://irep.iium.edu.my/32372/ http://irep.iium.edu.my/32372/1/Zaidi_and_Abduh%2C_WASJ_2013.pdf |
| first_indexed |
2023-09-18T20:46:44Z |
| last_indexed |
2023-09-18T20:46:44Z |
| _version_ |
1777409724640133120 |