Electoral studies: Understanding some research problems

This paper discusses the problems researchers experience in conducting electoral research. One approach researchers use in conducting electoral studies is quantitative with the use of empirical data while another approach would be qualitative. Researchers show preference for mixed methods, incorpora...

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Main Author:	Idid, Syed Arabi
Format:	Article
Language:	English
Published:	Penerbit UKM 2017
Subjects:	H Social Sciences (General) P87 Communication. Mass media
Online Access:	http://irep.iium.edu.my/58948/ http://irep.iium.edu.my/58948/ http://irep.iium.edu.my/58948/1/ELECTORAL%20STUDIES_UNDERSTANDING%20SOME%20RESEARCH%20PROBLEMS.pdf

id	iium-58948
recordtype	eprints
spelling	iium-589482017-11-01T03:57:31Z http://irep.iium.edu.my/58948/ Electoral studies: Understanding some research problems Idid, Syed Arabi H Social Sciences (General) P87 Communication. Mass media This paper discusses the problems researchers experience in conducting electoral research. One approach researchers use in conducting electoral studies is quantitative with the use of empirical data while another approach would be qualitative. Researchers show preference for mixed methods, incorporating both the quantitative and qualitative approaches as the research areas have become more complex. A proper method selection is required and the nature of the research problem identified. The methods used would depend on the objective of the study, the resources and the expertise available. One research area using quantitative research is Agenda Setting that used survey and content analysis. Agenda setting studies the effects of the media on public opinion to explain for political behaviour. Public opinion would require the use of survey as a form of methodology to seek what people perceive of current issues and what issues were deemed important when making voting decisions. Using scales in conducting longitudinal research would obtain a more meaningful perspective. Penerbit UKM 2017-10 Article PeerReviewed application/pdf en http://irep.iium.edu.my/58948/1/ELECTORAL%20STUDIES_UNDERSTANDING%20SOME%20RESEARCH%20PROBLEMS.pdf Idid, Syed Arabi (2017) Electoral studies: Understanding some research problems. e-BANGI, Special Issue 1 (2017). pp. 1-13. ISSN 1823-884X http://ejournals.ukm.my/ebangi/article/view/21357/6611
repository_type	Digital Repository
institution_category	Local University
institution	International Islamic University Malaysia
building	IIUM Repository
collection	Online Access
language	English
topic	H Social Sciences (General) P87 Communication. Mass media
spellingShingle	H Social Sciences (General) P87 Communication. Mass media Idid, Syed Arabi Electoral studies: Understanding some research problems
description	This paper discusses the problems researchers experience in conducting electoral research. One approach researchers use in conducting electoral studies is quantitative with the use of empirical data while another approach would be qualitative. Researchers show preference for mixed methods, incorporating both the quantitative and qualitative approaches as the research areas have become more complex. A proper method selection is required and the nature of the research problem identified. The methods used would depend on the objective of the study, the resources and the expertise available. One research area using quantitative research is Agenda Setting that used survey and content analysis. Agenda setting studies the effects of the media on public opinion to explain for political behaviour. Public opinion would require the use of survey as a form of methodology to seek what people perceive of current issues and what issues were deemed important when making voting decisions. Using scales in conducting longitudinal research would obtain a more meaningful perspective.
format	Article
author	Idid, Syed Arabi
author_facet	Idid, Syed Arabi
author_sort	Idid, Syed Arabi
title	Electoral studies: Understanding some research problems
title_short	Electoral studies: Understanding some research problems
title_full	Electoral studies: Understanding some research problems
title_fullStr	Electoral studies: Understanding some research problems
title_full_unstemmed	Electoral studies: Understanding some research problems
title_sort	electoral studies: understanding some research problems
publisher	Penerbit UKM
publishDate	2017
url	http://irep.iium.edu.my/58948/ http://irep.iium.edu.my/58948/ http://irep.iium.edu.my/58948/1/ELECTORAL%20STUDIES_UNDERSTANDING%20SOME%20RESEARCH%20PROBLEMS.pdf
first_indexed	2023-09-18T21:23:26Z
last_indexed	2023-09-18T21:23:26Z
_version_	1777412033791131648

Electoral studies: Understanding some research problems

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