Utilization and impact of electronic and print media on the patients’ health status: physicians’ perspectives
Aims: Despite an increased popularity of print and electronic media applications, there is a paucity of data reflecting doctors’ opinions regarding efficient utilization of these resources for the betterment of public health. Hence, this study aimed to investigate the perception of physicians tow...
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Medknow Publications
2017
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iium-633442018-07-10T10:05:22Z http://irep.iium.edu.my/63344/ Utilization and impact of electronic and print media on the patients’ health status: physicians’ perspectives Shakeel, Sadia Nesar, Shagufta Rahim, Najia Iffat, Wajiha Ahmed, Hafiza Fouzia Rizvi, Mehwish Jamshed, Shazia Qasim RS Pharmacy and materia medica Aims: Despite an increased popularity of print and electronic media applications, there is a paucity of data reflecting doctors’ opinions regarding efficient utilization of these resources for the betterment of public health. Hence, this study aimed to investigate the perception of physicians toward the effect of electronic and print media on the health status of patients. Setting and Design: The current research is a cross-sectional study conducted from January 2015 to July 2015. The study population comprised physicians rendering their services in different hospitals of Karachi, Pakistan, selected by the nonprobability convenience sampling technique. In this study, 500 questionnaires were distributed through email or direct correspondence. Methods and Materials: Physicians’ perception toward the impact of electronic and print media on the health status of patients was assessed with a 20-item questionnaire. Different demographic characteristics, such as age, gender, institution, position, and experience of respondents, were recorded. Quantitative data were analyzed with the use of Statistical Package for Social Sciences, version 20.0 (SPSS, Chicago, IL). The association of the demographic characteristics of the responses of physicians was determined by one-way ANOVA using 0.05 level of significance. Results: In this study, 254 physicians provided consent to show their responses for research purposes. A response rate of 50.8% was obtained. Nearly one-third of the respondents negated that patients get health benefit using electronic and print media. The majority did not consider electronic and print media as lifestyle-modifying factors. Physicians thought that patients particularly do not rely on mass media for acquiring health information and consider healthcare professionals as unswerving information resource. Conclusions: Mass media can be productive resources to augment awareness among patients, although physicians seem unconvinced about the extended usage of print/electronic media. Medknow Publications 2017-12-10 Article PeerReviewed application/pdf en http://irep.iium.edu.my/63344/1/63344_Utilization%20and%20Impact%20of%20Electronic%20and%20Print%20Media.pdf application/pdf en http://irep.iium.edu.my/63344/2/63344_Utilization%20and%20Impact%20of%20Electronic%20and%20Print%20Media_SCOPUS.pdf Shakeel, Sadia and Nesar, Shagufta and Rahim, Najia and Iffat, Wajiha and Ahmed, Hafiza Fouzia and Rizvi, Mehwish and Jamshed, Shazia Qasim (2017) Utilization and impact of electronic and print media on the patients’ health status: physicians’ perspectives. Journal of Pharmacy and Bioallied Sciences, 9 (4 (Oct-Dec)). pp. 266-271. ISSN 0976-4879 http://www.jpbsonline.org/article.asp?issn=0975-7406;year=2017;volume=9;issue=4;spage=266;epage=271;aulast=Shakeel;type=0 10.4103/JPBS.JPBS_327_16 |
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RS Pharmacy and materia medica |
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RS Pharmacy and materia medica Shakeel, Sadia Nesar, Shagufta Rahim, Najia Iffat, Wajiha Ahmed, Hafiza Fouzia Rizvi, Mehwish Jamshed, Shazia Qasim Utilization and impact of electronic and print media on the patients’ health status: physicians’ perspectives |
description |
Aims: Despite an increased popularity of print and electronic media applications,
there is a paucity of data reflecting doctors’ opinions regarding efficient utilization
of these resources for the betterment of public health. Hence, this study aimed to
investigate the perception of physicians toward the effect of electronic and print
media on the health status of patients. Setting and Design: The current research
is a cross-sectional study conducted from January 2015 to July 2015. The study
population comprised physicians rendering their services in different hospitals
of Karachi, Pakistan, selected by the nonprobability convenience sampling
technique. In this study, 500 questionnaires were distributed through email or
direct correspondence. Methods and Materials: Physicians’ perception toward the
impact of electronic and print media on the health status of patients was assessed
with a 20-item questionnaire. Different demographic characteristics, such as age,
gender, institution, position, and experience of respondents, were recorded.
Quantitative data were analyzed with the use of Statistical Package for Social
Sciences, version 20.0 (SPSS, Chicago, IL). The association of the demographic
characteristics of the responses of physicians was determined by one-way
ANOVA using 0.05 level of significance. Results: In this study, 254 physicians
provided consent to show their responses for research purposes. A response
rate of 50.8% was obtained. Nearly one-third of the respondents negated that
patients get health benefit using electronic and print media. The majority did
not consider electronic and print media as lifestyle-modifying factors. Physicians
thought that patients particularly do not rely on mass media for acquiring health
information and consider healthcare professionals as unswerving information
resource. Conclusions: Mass media can be productive resources to augment
awareness among patients, although physicians seem unconvinced about the
extended usage of print/electronic media. |
format |
Article |
author |
Shakeel, Sadia Nesar, Shagufta Rahim, Najia Iffat, Wajiha Ahmed, Hafiza Fouzia Rizvi, Mehwish Jamshed, Shazia Qasim |
author_facet |
Shakeel, Sadia Nesar, Shagufta Rahim, Najia Iffat, Wajiha Ahmed, Hafiza Fouzia Rizvi, Mehwish Jamshed, Shazia Qasim |
author_sort |
Shakeel, Sadia |
title |
Utilization and impact of electronic and print media on the patients’ health status: physicians’ perspectives |
title_short |
Utilization and impact of electronic and print media on the patients’ health status: physicians’ perspectives |
title_full |
Utilization and impact of electronic and print media on the patients’ health status: physicians’ perspectives |
title_fullStr |
Utilization and impact of electronic and print media on the patients’ health status: physicians’ perspectives |
title_full_unstemmed |
Utilization and impact of electronic and print media on the patients’ health status: physicians’ perspectives |
title_sort |
utilization and impact of electronic and print media on the patients’ health status: physicians’ perspectives |
publisher |
Medknow Publications |
publishDate |
2017 |
url |
http://irep.iium.edu.my/63344/ http://irep.iium.edu.my/63344/ http://irep.iium.edu.my/63344/ http://irep.iium.edu.my/63344/1/63344_Utilization%20and%20Impact%20of%20Electronic%20and%20Print%20Media.pdf http://irep.iium.edu.my/63344/2/63344_Utilization%20and%20Impact%20of%20Electronic%20and%20Print%20Media_SCOPUS.pdf |
first_indexed |
2023-09-18T21:29:51Z |
last_indexed |
2023-09-18T21:29:51Z |
_version_ |
1777412437266399232 |