Efficiency evaluation: the case of tourism industry in Malaysia

The development of rural tourism has always been considered as one of the important agendas of Malaysia development. Over the past decades, many strategies and programs were introduced by the government to eradicate the issue of poverty in among rural communities. The strategy to bring together rura...

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Main Authors: Othman, Muhammad Hanif, Mohamad, Noorihsan, Ghani, Gairuzazmi, Ariffin, Muhammad Irwan
Format: Conference or Workshop Item
Language:English
Published: 2018
Subjects:
Online Access:http://irep.iium.edu.my/70058/
http://irep.iium.edu.my/70058/
http://irep.iium.edu.my/70058/1/IBECK18%20Book%20of%20Abstract%20-%20Extracted%20Vesrsion.pdf
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recordtype eprints
spelling iium-700582019-02-22T01:18:15Z http://irep.iium.edu.my/70058/ Efficiency evaluation: the case of tourism industry in Malaysia Othman, Muhammad Hanif Mohamad, Noorihsan Ghani, Gairuzazmi Ariffin, Muhammad Irwan HD28 Management. Industrial Management The development of rural tourism has always been considered as one of the important agendas of Malaysia development. Over the past decades, many strategies and programs were introduced by the government to eradicate the issue of poverty in among rural communities. The strategy to bring together rural communities in community-based tourism is one of them. Through the communities’ participation in homestay program, it is expected that the rural villagers could benefit in diversifying their source of income. To date, the homestay program in Malaysia has grown tremendously and has become as one of the main tourism products. In general, the homestay programs not only benefited the operators but also the surrounding communities. This paper explores the impact of homestay programs that were extended to the local and nearby communities using a specific case study of the Banghuris area in Sepang, Selangor. Using quantitative design, data from the respondents were analyzed using the principal component analysis in determining the dominant impacts on rural communities. The finding shows that homestay programs have positively affected the surrounding communities especially in terms of environment, economy, social and culture. Furthermore, this homestay program can also solve rural problems which are on improving public facilities, accessibility and employment opportunity. 2018 Conference or Workshop Item NonPeerReviewed application/pdf en http://irep.iium.edu.my/70058/1/IBECK18%20Book%20of%20Abstract%20-%20Extracted%20Vesrsion.pdf Othman, Muhammad Hanif and Mohamad, Noorihsan and Ghani, Gairuzazmi and Ariffin, Muhammad Irwan (2018) Efficiency evaluation: the case of tourism industry in Malaysia. In: International Business and Economic Conference Kedah (IBecK2018), 1 March 2018, Alor Setar, Kedah. (Unpublished) https://www.scribd.com/document/372612235/The-book-of-abstract
repository_type Digital Repository
institution_category Local University
institution International Islamic University Malaysia
building IIUM Repository
collection Online Access
language English
topic HD28 Management. Industrial Management
spellingShingle HD28 Management. Industrial Management
Othman, Muhammad Hanif
Mohamad, Noorihsan
Ghani, Gairuzazmi
Ariffin, Muhammad Irwan
Efficiency evaluation: the case of tourism industry in Malaysia
description The development of rural tourism has always been considered as one of the important agendas of Malaysia development. Over the past decades, many strategies and programs were introduced by the government to eradicate the issue of poverty in among rural communities. The strategy to bring together rural communities in community-based tourism is one of them. Through the communities’ participation in homestay program, it is expected that the rural villagers could benefit in diversifying their source of income. To date, the homestay program in Malaysia has grown tremendously and has become as one of the main tourism products. In general, the homestay programs not only benefited the operators but also the surrounding communities. This paper explores the impact of homestay programs that were extended to the local and nearby communities using a specific case study of the Banghuris area in Sepang, Selangor. Using quantitative design, data from the respondents were analyzed using the principal component analysis in determining the dominant impacts on rural communities. The finding shows that homestay programs have positively affected the surrounding communities especially in terms of environment, economy, social and culture. Furthermore, this homestay program can also solve rural problems which are on improving public facilities, accessibility and employment opportunity.
format Conference or Workshop Item
author Othman, Muhammad Hanif
Mohamad, Noorihsan
Ghani, Gairuzazmi
Ariffin, Muhammad Irwan
author_facet Othman, Muhammad Hanif
Mohamad, Noorihsan
Ghani, Gairuzazmi
Ariffin, Muhammad Irwan
author_sort Othman, Muhammad Hanif
title Efficiency evaluation: the case of tourism industry in Malaysia
title_short Efficiency evaluation: the case of tourism industry in Malaysia
title_full Efficiency evaluation: the case of tourism industry in Malaysia
title_fullStr Efficiency evaluation: the case of tourism industry in Malaysia
title_full_unstemmed Efficiency evaluation: the case of tourism industry in Malaysia
title_sort efficiency evaluation: the case of tourism industry in malaysia
publishDate 2018
url http://irep.iium.edu.my/70058/
http://irep.iium.edu.my/70058/
http://irep.iium.edu.my/70058/1/IBECK18%20Book%20of%20Abstract%20-%20Extracted%20Vesrsion.pdf
first_indexed 2023-09-18T21:39:28Z
last_indexed 2023-09-18T21:39:28Z
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