APA (7th ed.) Citation

Ahmed, M., Jan, M. T., & Hassan, A. (2018). Brand personality from an Islamic perspective: A conceptual analysis of Aaker’s model. IIUM Press, International Islamic University Malaysia.

Chicago Style (17th ed.) Citation

Ahmed, Muhammad, Muhammad Tahir Jan, and Arif Hassan. Brand Personality from an Islamic Perspective: A Conceptual Analysis of Aaker’s Model. IIUM Press, International Islamic University Malaysia, 2018.

MLA (8th ed.) Citation

Ahmed, Muhammad, et al. Brand Personality from an Islamic Perspective: A Conceptual Analysis of Aaker’s Model. IIUM Press, International Islamic University Malaysia, 2018.