Tourmuove application: interactive navigation and mobile application in creating efficient tourist movement in Muar, Johor
Unacknowledged of tourist movement among locals and inefficient marketing strategy leads to unawareness of tourist attraction in Muar, Johor. Thus, this paper intended to introduce a mobile application named movement to promote available attractions in Muar, Johor. The study focuses on motivations,...
| Main Authors: | , , , , , , |
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| Format: | Conference or Workshop Item |
| Language: | English |
| Published: |
Research Management Unit (RMU), Universiti Teknologi MARA Cawangan Pulau Pinang 13500 Permatang Pauh, Penang
2019
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| Subjects: | |
| Online Access: | http://irep.iium.edu.my/72155/ http://irep.iium.edu.my/72155/ http://irep.iium.edu.my/72155/ http://irep.iium.edu.my/72155/1/72155_Tourmuove%20application.pdf |