Creating business opportunity by restoration of Gombak River and humanising entrepreneurship programme in Kg Sungai Chinchin

River is important as it is a part of water resources on earth. It is a rich sources of fish and other aquatic life. Fresh water bring lot of benefits in human daily life such as drinking, cooking and washing clothes as well as for agriculture. The Sustainable Development Goals by the United Nation...

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Main Authors:	Md Saipuanuar, Muhamad Taufiq, Ahmad Dahlan, Abdul Rahman
Format:	Article
Language:	English
Published:	Research Publish Journals 2019
Subjects:	HB522 Income. Factor shares.Interest.Profit.Entrepreneurship HT401 Rural groups. Rural sociology HT51 Human settlements. Communities
Online Access:	http://irep.iium.edu.my/72544/ http://irep.iium.edu.my/72544/ http://irep.iium.edu.my/72544/1/72544_Creating%20Business%20Opportunity.pdf

id	iium-72544
recordtype	eprints
spelling	iium-725442019-06-12T06:31:44Z http://irep.iium.edu.my/72544/ Creating business opportunity by restoration of Gombak River and humanising entrepreneurship programme in Kg Sungai Chinchin Md Saipuanuar, Muhamad Taufiq Ahmad Dahlan, Abdul Rahman HB522 Income. Factor shares.Interest.Profit.Entrepreneurship HT401 Rural groups. Rural sociology HT51 Human settlements. Communities River is important as it is a part of water resources on earth. It is a rich sources of fish and other aquatic life. Fresh water bring lot of benefits in human daily life such as drinking, cooking and washing clothes as well as for agriculture. The Sustainable Development Goals by the United Nation in life of land is focus on restoring the polluted river and improving the water quality. Irresponsible people that throw the rubbish in the river give a bad impact on it as it cause a river pollution and lot of rubbish floating in the river. Hence, the purpose of this paper is to propose a conceptual business model for the Gombak River restoration and sustainability inland fresh water ecosystems including humanising education through eLearning, mentoring programme and eMarketplace to help local community in Kg Sungai Chinchin. Through this business model, the river can be restored and human can utilise the ecosystem with various benefits in a sustainable way. It can also create business and job opportunity along the riverside, and reduce the enemployment among the local community in Kg. Sungai chinchin. The finding shows that the restoration project has a potential to improve health quality and community safety. Meanwhile, it has the potential in strengthening the economy and increase employment through the humanising entrepreneurship education. This paper adapted the design thinking approach where literature review and interviews were conducted to understand the issue, analyse, formulate and validate the conceptual business model and solution. Business modelling tools like the Business Model Canvas (BMC) and Value Proposition Canvas (VPC) are used in formulating an initial business model for the programme. The initial business model is then validated by customer segment. BMC is a business tool used to visualise all the building blocks of starting a business or programme, including customers, route to market, value proposition and revenue stream. While, VPC is to ensure that a product or service is positioned around customer values and needs. Research Publish Journals 2019-04 Article PeerReviewed application/pdf en http://irep.iium.edu.my/72544/1/72544_Creating%20Business%20Opportunity.pdf Md Saipuanuar, Muhamad Taufiq and Ahmad Dahlan, Abdul Rahman (2019) Creating business opportunity by restoration of Gombak River and humanising entrepreneurship programme in Kg Sungai Chinchin. International Journal of Computer Science and Information Technology Research, 7 (2). pp. 167-176. ISSN 2348-1196 E-ISSN 2348-120X http://www.researchpublish.com/journal/IJCSITR/Issue-2-April-2019-June-2019/0
repository_type	Digital Repository
institution_category	Local University
institution	International Islamic University Malaysia
building	IIUM Repository
collection	Online Access
language	English
topic	HB522 Income. Factor shares.Interest.Profit.Entrepreneurship HT401 Rural groups. Rural sociology HT51 Human settlements. Communities
spellingShingle	HB522 Income. Factor shares.Interest.Profit.Entrepreneurship HT401 Rural groups. Rural sociology HT51 Human settlements. Communities Md Saipuanuar, Muhamad Taufiq Ahmad Dahlan, Abdul Rahman Creating business opportunity by restoration of Gombak River and humanising entrepreneurship programme in Kg Sungai Chinchin
description	River is important as it is a part of water resources on earth. It is a rich sources of fish and other aquatic life. Fresh water bring lot of benefits in human daily life such as drinking, cooking and washing clothes as well as for agriculture. The Sustainable Development Goals by the United Nation in life of land is focus on restoring the polluted river and improving the water quality. Irresponsible people that throw the rubbish in the river give a bad impact on it as it cause a river pollution and lot of rubbish floating in the river. Hence, the purpose of this paper is to propose a conceptual business model for the Gombak River restoration and sustainability inland fresh water ecosystems including humanising education through eLearning, mentoring programme and eMarketplace to help local community in Kg Sungai Chinchin. Through this business model, the river can be restored and human can utilise the ecosystem with various benefits in a sustainable way. It can also create business and job opportunity along the riverside, and reduce the enemployment among the local community in Kg. Sungai chinchin. The finding shows that the restoration project has a potential to improve health quality and community safety. Meanwhile, it has the potential in strengthening the economy and increase employment through the humanising entrepreneurship education. This paper adapted the design thinking approach where literature review and interviews were conducted to understand the issue, analyse, formulate and validate the conceptual business model and solution. Business modelling tools like the Business Model Canvas (BMC) and Value Proposition Canvas (VPC) are used in formulating an initial business model for the programme. The initial business model is then validated by customer segment. BMC is a business tool used to visualise all the building blocks of starting a business or programme, including customers, route to market, value proposition and revenue stream. While, VPC is to ensure that a product or service is positioned around customer values and needs.
format	Article
author	Md Saipuanuar, Muhamad Taufiq Ahmad Dahlan, Abdul Rahman
author_facet	Md Saipuanuar, Muhamad Taufiq Ahmad Dahlan, Abdul Rahman
author_sort	Md Saipuanuar, Muhamad Taufiq
title	Creating business opportunity by restoration of Gombak River and humanising entrepreneurship programme in Kg Sungai Chinchin
title_short	Creating business opportunity by restoration of Gombak River and humanising entrepreneurship programme in Kg Sungai Chinchin
title_full	Creating business opportunity by restoration of Gombak River and humanising entrepreneurship programme in Kg Sungai Chinchin
title_fullStr	Creating business opportunity by restoration of Gombak River and humanising entrepreneurship programme in Kg Sungai Chinchin
title_full_unstemmed	Creating business opportunity by restoration of Gombak River and humanising entrepreneurship programme in Kg Sungai Chinchin
title_sort	creating business opportunity by restoration of gombak river and humanising entrepreneurship programme in kg sungai chinchin
publisher	Research Publish Journals
publishDate	2019
url	http://irep.iium.edu.my/72544/ http://irep.iium.edu.my/72544/ http://irep.iium.edu.my/72544/1/72544_Creating%20Business%20Opportunity.pdf
first_indexed	2023-09-18T21:42:47Z
last_indexed	2023-09-18T21:42:47Z
_version_	1777413250909995008

Creating business opportunity by restoration of Gombak River and humanising entrepreneurship programme in Kg Sungai Chinchin

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