Online news and public opinion: how Malaysians respond to news on a State By-Election

This study articulates the agenda setting function of online news that is shared on Facebook. Many news organizations today have their own Facebook pages in which they publish news stories or links to articles. Having facebook pages allow the newspapers to reach a wider readership as well as promote...

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Main Authors: Mohamed, Shafizan, Syed Abdullah Idid, Syed Arabi, Abdul Manan, Kamaruzzaman
Format: Article
Language:English
Published: Universiti Putra Malaysia 2019
Subjects:
Online Access:http://irep.iium.edu.my/77498/
http://irep.iium.edu.my/77498/1/IREP%20PACA%20UPM.pdf
id iium-77498
recordtype eprints
spelling iium-774982019-12-31T19:51:04Z http://irep.iium.edu.my/77498/ Online news and public opinion: how Malaysians respond to news on a State By-Election Mohamed, Shafizan Syed Abdullah Idid, Syed Arabi Abdul Manan, Kamaruzzaman P87 Communication. Mass media This study articulates the agenda setting function of online news that is shared on Facebook. Many news organizations today have their own Facebook pages in which they publish news stories or links to articles. Having facebook pages allow the newspapers to reach a wider readership as well as promote reader participation through the comments section on Facebook posts. When audience members read and subsequently comment on news articles on Facebook, it becomes possible to identify the effectiveness of a newspaper’s agenda setting function by scrutinising how the readers respond to the issues covered in the newspaper. Content analysis was done on over 450 news articles from four major online newspapers during the Semenyih by-election in Malaysia. The study found that while the online newspapers and the readers do share some issue salience, the relationship is not as simple and direct. The dynamics of Facebook now enable news readers to become more than just receiver of news. Instead, they disrupt the conventional agenda setting function by becoming commenters who influence how other readers receive and contemplate news and issues. Universiti Putra Malaysia 2019 Article PeerReviewed application/pdf en http://irep.iium.edu.my/77498/1/IREP%20PACA%20UPM.pdf Mohamed, Shafizan and Syed Abdullah Idid, Syed Arabi and Abdul Manan, Kamaruzzaman (2019) Online news and public opinion: how Malaysians respond to news on a State By-Election. Human Communication, 2 (2). pp. 42-57. E-ISSN 2636-9206
repository_type Digital Repository
institution_category Local University
institution International Islamic University Malaysia
building IIUM Repository
collection Online Access
language English
topic P87 Communication. Mass media
spellingShingle P87 Communication. Mass media
Mohamed, Shafizan
Syed Abdullah Idid, Syed Arabi
Abdul Manan, Kamaruzzaman
Online news and public opinion: how Malaysians respond to news on a State By-Election
description This study articulates the agenda setting function of online news that is shared on Facebook. Many news organizations today have their own Facebook pages in which they publish news stories or links to articles. Having facebook pages allow the newspapers to reach a wider readership as well as promote reader participation through the comments section on Facebook posts. When audience members read and subsequently comment on news articles on Facebook, it becomes possible to identify the effectiveness of a newspaper’s agenda setting function by scrutinising how the readers respond to the issues covered in the newspaper. Content analysis was done on over 450 news articles from four major online newspapers during the Semenyih by-election in Malaysia. The study found that while the online newspapers and the readers do share some issue salience, the relationship is not as simple and direct. The dynamics of Facebook now enable news readers to become more than just receiver of news. Instead, they disrupt the conventional agenda setting function by becoming commenters who influence how other readers receive and contemplate news and issues.
format Article
author Mohamed, Shafizan
Syed Abdullah Idid, Syed Arabi
Abdul Manan, Kamaruzzaman
author_facet Mohamed, Shafizan
Syed Abdullah Idid, Syed Arabi
Abdul Manan, Kamaruzzaman
author_sort Mohamed, Shafizan
title Online news and public opinion: how Malaysians respond to news on a State By-Election
title_short Online news and public opinion: how Malaysians respond to news on a State By-Election
title_full Online news and public opinion: how Malaysians respond to news on a State By-Election
title_fullStr Online news and public opinion: how Malaysians respond to news on a State By-Election
title_full_unstemmed Online news and public opinion: how Malaysians respond to news on a State By-Election
title_sort online news and public opinion: how malaysians respond to news on a state by-election
publisher Universiti Putra Malaysia
publishDate 2019
url http://irep.iium.edu.my/77498/
http://irep.iium.edu.my/77498/1/IREP%20PACA%20UPM.pdf
first_indexed 2023-09-18T21:49:18Z
last_indexed 2023-09-18T21:49:18Z
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