Exploring possibilities of Islamic tourism in Malaysia

Malaysia is one of the country that rich in diversities, heritages and cultures, however, it is clearly declared that the official religion of the country is Islam. The fact, Islam is the official religion makes it easier to market Malaysia as an Islamic tourism destination. This research paper aims...

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Main Authors:	M Noor Azman, Nor Afifin Nadia, Zulkifle, Nur Najwa, Md Sawari, Siti Salwa
Format:	Conference or Workshop Item
Language:	English
Published:	Kulliyyah of Languages and Management, International Islamic University Malaysia 2019
Subjects:	BPH Islamic Economics
Online Access:	http://irep.iium.edu.my/77607/ http://irep.iium.edu.my/77607/1/8447-77607.pdf

id	iium-77607
recordtype	eprints
spelling	iium-776072020-01-30T08:37:50Z http://irep.iium.edu.my/77607/ Exploring possibilities of Islamic tourism in Malaysia M Noor Azman, Nor Afifin Nadia Zulkifle, Nur Najwa Md Sawari, Siti Salwa BPH Islamic Economics Malaysia is one of the country that rich in diversities, heritages and cultures, however, it is clearly declared that the official religion of the country is Islam. The fact, Islam is the official religion makes it easier to market Malaysia as an Islamic tourism destination. This research paper aims to analyses the current trends and opportunities of Islamic Tourism industry in Malaysia. A document analysis was initially employed to identify the objectives of this research paper. The results of the study have shown the current trends of some travel agents and service providers who have creatively came out with Muslim-friendly packages and tours to attract and gain the attention of Muslim travellers. Besides that, the results of this study have determined three major opportunities of Islamic tourism in Malaysia which are halal holidays, halal tourism smart phone apps and promotions. The futuristic elements of this paper are aimed to promote Islamic products that can be further developed in terms of its quality of production, the benefit of decision-making among Islamic countries, and the ability to raise the dignity of Islam in the eyes of the world. Kulliyyah of Languages and Management, International Islamic University Malaysia 2019 Conference or Workshop Item PeerReviewed application/pdf en http://irep.iium.edu.my/77607/1/8447-77607.pdf M Noor Azman, Nor Afifin Nadia and Zulkifle, Nur Najwa and Md Sawari, Siti Salwa (2019) Exploring possibilities of Islamic tourism in Malaysia. In: 3rd International Language & Tourism Conference, 18th-19th October 2019, Pagoh, Johor.
repository_type	Digital Repository
institution_category	Local University
institution	International Islamic University Malaysia
building	IIUM Repository
collection	Online Access
language	English
topic	BPH Islamic Economics
spellingShingle	BPH Islamic Economics M Noor Azman, Nor Afifin Nadia Zulkifle, Nur Najwa Md Sawari, Siti Salwa Exploring possibilities of Islamic tourism in Malaysia
description	Malaysia is one of the country that rich in diversities, heritages and cultures, however, it is clearly declared that the official religion of the country is Islam. The fact, Islam is the official religion makes it easier to market Malaysia as an Islamic tourism destination. This research paper aims to analyses the current trends and opportunities of Islamic Tourism industry in Malaysia. A document analysis was initially employed to identify the objectives of this research paper. The results of the study have shown the current trends of some travel agents and service providers who have creatively came out with Muslim-friendly packages and tours to attract and gain the attention of Muslim travellers. Besides that, the results of this study have determined three major opportunities of Islamic tourism in Malaysia which are halal holidays, halal tourism smart phone apps and promotions. The futuristic elements of this paper are aimed to promote Islamic products that can be further developed in terms of its quality of production, the benefit of decision-making among Islamic countries, and the ability to raise the dignity of Islam in the eyes of the world.
format	Conference or Workshop Item
author	M Noor Azman, Nor Afifin Nadia Zulkifle, Nur Najwa Md Sawari, Siti Salwa
author_facet	M Noor Azman, Nor Afifin Nadia Zulkifle, Nur Najwa Md Sawari, Siti Salwa
author_sort	M Noor Azman, Nor Afifin Nadia
title	Exploring possibilities of Islamic tourism in Malaysia
title_short	Exploring possibilities of Islamic tourism in Malaysia
title_full	Exploring possibilities of Islamic tourism in Malaysia
title_fullStr	Exploring possibilities of Islamic tourism in Malaysia
title_full_unstemmed	Exploring possibilities of Islamic tourism in Malaysia
title_sort	exploring possibilities of islamic tourism in malaysia
publisher	Kulliyyah of Languages and Management, International Islamic University Malaysia
publishDate	2019
url	http://irep.iium.edu.my/77607/ http://irep.iium.edu.my/77607/1/8447-77607.pdf
first_indexed	2023-09-18T21:49:27Z
last_indexed	2023-09-18T21:49:27Z
_version_	1777413671295647744

Exploring possibilities of Islamic tourism in Malaysia

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