Selection of mobile network operator using analytic hierarchy process (AHP)

In Malaysia, Celcom, Maxis and DiGi are the most familiar mobile network operator subscribed by Malaysian. These three operators promote a variety of packages to attract mobile users. In this paper an Analytic Hierarchy Process model is built up to solve the multi-criteria decision making problem in...

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Main Authors:	Hassan, Nasruddin, Ahmad, Norfaieqah, Wan Mohd. Aminuddin, Wan Malissa
Format:	Article
Language:	English
Published:	AENSI Publishing 2013
Subjects:	QA Mathematics
Online Access:	http://irep.iium.edu.my/78702/ http://irep.iium.edu.my/78702/ http://irep.iium.edu.my/78702/1/Selection_of_Mobile_Network_Operator_Usi.pdf

id	iium-78702
recordtype	eprints
spelling	iium-787022020-03-12T07:59:26Z http://irep.iium.edu.my/78702/ Selection of mobile network operator using analytic hierarchy process (AHP) Hassan, Nasruddin Ahmad, Norfaieqah Wan Mohd. Aminuddin, Wan Malissa QA Mathematics In Malaysia, Celcom, Maxis and DiGi are the most familiar mobile network operator subscribed by Malaysian. These three operators promote a variety of packages to attract mobile users. In this paper an Analytic Hierarchy Process model is built up to solve the multi-criteria decision making problem in selecting the most suitable mobile network operator. Four criteria associated with mobile network operator were considered and questionnaires regarding selection of mobile network operators were distributed. Celcom is found to be the most preferable mobile network operator while monthly commitment becomes the most important criteria in the selection process followed by monthly charges, rewards and value added services. AENSI Publishing 2013-01 Article PeerReviewed application/pdf en http://irep.iium.edu.my/78702/1/Selection_of_Mobile_Network_Operator_Usi.pdf Hassan, Nasruddin and Ahmad, Norfaieqah and Wan Mohd. Aminuddin, Wan Malissa (2013) Selection of mobile network operator using analytic hierarchy process (AHP). Advances in Natural and Applied Sciences, 7 (1). pp. 1-5. ISSN 1995-0772 http://www.aensiweb.com/old/anas/2013/1-5.pdf
repository_type	Digital Repository
institution_category	Local University
institution	International Islamic University Malaysia
building	IIUM Repository
collection	Online Access
language	English
topic	QA Mathematics
spellingShingle	QA Mathematics Hassan, Nasruddin Ahmad, Norfaieqah Wan Mohd. Aminuddin, Wan Malissa Selection of mobile network operator using analytic hierarchy process (AHP)
description	In Malaysia, Celcom, Maxis and DiGi are the most familiar mobile network operator subscribed by Malaysian. These three operators promote a variety of packages to attract mobile users. In this paper an Analytic Hierarchy Process model is built up to solve the multi-criteria decision making problem in selecting the most suitable mobile network operator. Four criteria associated with mobile network operator were considered and questionnaires regarding selection of mobile network operators were distributed. Celcom is found to be the most preferable mobile network operator while monthly commitment becomes the most important criteria in the selection process followed by monthly charges, rewards and value added services.
format	Article
author	Hassan, Nasruddin Ahmad, Norfaieqah Wan Mohd. Aminuddin, Wan Malissa
author_facet	Hassan, Nasruddin Ahmad, Norfaieqah Wan Mohd. Aminuddin, Wan Malissa
author_sort	Hassan, Nasruddin
title	Selection of mobile network operator using analytic hierarchy process (AHP)
title_short	Selection of mobile network operator using analytic hierarchy process (AHP)
title_full	Selection of mobile network operator using analytic hierarchy process (AHP)
title_fullStr	Selection of mobile network operator using analytic hierarchy process (AHP)
title_full_unstemmed	Selection of mobile network operator using analytic hierarchy process (AHP)
title_sort	selection of mobile network operator using analytic hierarchy process (ahp)
publisher	AENSI Publishing
publishDate	2013
url	http://irep.iium.edu.my/78702/ http://irep.iium.edu.my/78702/ http://irep.iium.edu.my/78702/1/Selection_of_Mobile_Network_Operator_Usi.pdf
first_indexed	2023-09-18T21:50:51Z
last_indexed	2023-09-18T21:50:51Z
_version_	1777413758886346752

Selection of mobile network operator using analytic hierarchy process (AHP)

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