Seeing is Believing? Evidence from an Extension Network Experiment

Extension services are a keystone of information diffusion in agriculture. This paper exploits a large randomized controlled trial to track diffusion of a new technique in the classic Training and Visit (T&V) extension model, relative to a more...

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Main Authors:	Kondylis, Florence, Mueller, Valerie, Zhu, Siyao
Format:	Policy Research Working Paper
Language:	English en_US
Published:	World Bank Group, Washington, DC 2014
Subjects:	ADULT EDUCATION AGRICULTURAL DEVELOPMENT AGRICULTURAL ECONOMICS AGRICULTURAL EXTENSION AGRICULTURAL INNOVATION AGRICULTURAL KNOWLEDGE AGRICULTURAL PRACTICES AGRICULTURAL PRODUCTION AGRICULTURAL PRODUCTIVITY AGRICULTURAL TECHNOLOGY AGRICULTURE AUDITS BAMBOO CASSAVA CGIAR CHEMICAL FERTILIZERS COTTON CROP CROP ROTATION CROPPING PATTERNS CROPS CULTIVATED LAND CULTIVATION CULTIVATION PRACTICES CULTURAL CHANGE DECENTRALIZATION DEMAND FOR SERVICES DEVELOPING COUNTRIES DEVELOPMENT POLICY DISSEMINATION DISTRICTS ECONOMIC DEVELOPMENT ECONOMIC GROWTH EXTENSION EXTENSION SERVICES FALLOWING FAO FARM FARM INCOME FARMER FARMERS FARMING FEMALE FEMALES FERTILIZER FERTILIZERS FOOD SECURITY GENDER GLOBAL DEVELOPMENT GREEN REVOLUTION HARVESTING HECTARES OF LAND HOUSEHOLD SURVEYS HOUSEHOLDS HOUSING HUMAN CAPITAL HUSBANDS IFPRI INTERCROPPING INTERNATIONAL FOOD POLICY RESEARCH INSTITUTE INTERVENTION INTERVENTIONS LAND MANAGEMENT LIVELIHOODS LOW-INCOME COUNTRIES MAIZE MARGINAL FARMERS MINORITY MULCHING NATIONAL GOVERNMENT NATIONAL PLAN NEW TECHNOLOGIES NGOS NUMBER OF CHILDREN OPINION LEADERS PARTICIPATORY APPROACHES PEACE PEST MANAGEMENT PLANTING PLOWING POLICY CONTROL POLICY DISCUSSIONS POLICY RESEARCH POLICY RESEARCH WORKING PAPER PRIMARY SCHOOL PRIVATE SECTOR PRODUCTION TECHNOLOGIES PROGRESS RURAL COMMUNITIES SECONDARY EDUCATION SEED SESAME SMALLHOLDERS SOCIOLOGY SOIL FERTILITY SOIL QUALITY SORGHUM SPECIES SPOUSE STATE UNIVERSITY SUSTAINABLE DEVELOPMENT T&V SYSTEM TECHNICAL ASSISTANCE TILLAGE TRAININGS TRANSPORTATION VEGETATION VILLAGE LEVEL VILLAGES WEEDS WOMAN YIELDS
Online Access:	http://documents.worldbank.org/curated/en/2014/08/20028274/seeing-believing-evidence-extension-network-experiment http://hdl.handle.net/10986/19393

id	okr-10986-19393
recordtype	oai_dc
spelling	okr-10986-193932021-06-14T10:24:45Z Seeing is Believing? Evidence from an Extension Network Experiment Kondylis, Florence Mueller, Valerie Zhu, Siyao ADULT EDUCATION AGRICULTURAL DEVELOPMENT AGRICULTURAL ECONOMICS AGRICULTURAL EXTENSION AGRICULTURAL INNOVATION AGRICULTURAL KNOWLEDGE AGRICULTURAL PRACTICES AGRICULTURAL PRODUCTION AGRICULTURAL PRODUCTIVITY AGRICULTURAL TECHNOLOGY AGRICULTURE AUDITS BAMBOO CASSAVA CGIAR CHEMICAL FERTILIZERS COTTON CROP CROP ROTATION CROPPING PATTERNS CROPS CULTIVATED LAND CULTIVATION CULTIVATION PRACTICES CULTURAL CHANGE DECENTRALIZATION DEMAND FOR SERVICES DEVELOPING COUNTRIES DEVELOPMENT POLICY DISSEMINATION DISTRICTS ECONOMIC DEVELOPMENT ECONOMIC GROWTH EXTENSION EXTENSION SERVICES FALLOWING FAO FARM FARM INCOME FARMER FARMERS FARMING FEMALE FEMALES FERTILIZER FERTILIZERS FOOD SECURITY GENDER GLOBAL DEVELOPMENT GREEN REVOLUTION HARVESTING HECTARES OF LAND HOUSEHOLD SURVEYS HOUSEHOLDS HOUSING HUMAN CAPITAL HUSBANDS IFPRI INTERCROPPING INTERNATIONAL FOOD POLICY RESEARCH INSTITUTE INTERVENTION INTERVENTIONS LAND MANAGEMENT LIVELIHOODS LOW-INCOME COUNTRIES MAIZE MARGINAL FARMERS MINORITY MULCHING NATIONAL GOVERNMENT NATIONAL PLAN NEW TECHNOLOGIES NGOS NUMBER OF CHILDREN OPINION LEADERS PARTICIPATORY APPROACHES PEACE PEST MANAGEMENT PLANTING PLOWING POLICY CONTROL POLICY DISCUSSIONS POLICY RESEARCH POLICY RESEARCH WORKING PAPER PRIMARY SCHOOL PRIVATE SECTOR PRODUCTION TECHNOLOGIES PROGRESS RURAL COMMUNITIES SECONDARY EDUCATION SEED SESAME SMALLHOLDERS SOCIOLOGY SOIL FERTILITY SOIL QUALITY SORGHUM SPECIES SPOUSE STATE UNIVERSITY SUSTAINABLE DEVELOPMENT T&V SYSTEM TECHNICAL ASSISTANCE TILLAGE TRAININGS TRANSPORTATION VEGETATION VILLAGE LEVEL VILLAGES WEEDS WOMAN YIELDS Extension services are a keystone of information diffusion in agriculture. This paper exploits a large randomized controlled trial to track diffusion of a new technique in the classic Training and Visit (T&V) extension model, relative to a more direct training model. In both control and treatment communities, contact farmers (CFs) serve as points-of-contacts between agents and other farmers. The intervention (Treatment) aims to address two pitfalls of the T&V model: i) infrequent extension agent visits, and ii) poor quality information. Treatment CFs receive a direct, centralized training. Control communities are exposed to the classic T&V model. Information diffusion was tracked through two nodes: from agents to CFs, and from CFs to others. Directly training CFs leads to large gains in information diffusion and adoption, and CFs learn by doing. Diffusion to others is limited: other males adopt the technique perceived as labor saving, with an effect size of 75 percent. 2014-08-15T19:18:31Z 2014-08-15T19:18:31Z 2014-08 http://documents.worldbank.org/curated/en/2014/08/20028274/seeing-believing-evidence-extension-network-experiment http://hdl.handle.net/10986/19393 English en_US Policy Research Working Paper;No. 7000 CC BY 3.0 IGO http://creativecommons.org/licenses/by/3.0/igo/ World Bank Group, Washington, DC Publications & Research :: Policy Research Working Paper Publications & Research Africa
repository_type	Digital Repository
institution_category	Foreign Institution
institution	Digital Repositories
building	World Bank Open Knowledge Repository
collection	World Bank
language	English en_US
topic	ADULT EDUCATION AGRICULTURAL DEVELOPMENT AGRICULTURAL ECONOMICS AGRICULTURAL EXTENSION AGRICULTURAL INNOVATION AGRICULTURAL KNOWLEDGE AGRICULTURAL PRACTICES AGRICULTURAL PRODUCTION AGRICULTURAL PRODUCTIVITY AGRICULTURAL TECHNOLOGY AGRICULTURE AUDITS BAMBOO CASSAVA CGIAR CHEMICAL FERTILIZERS COTTON CROP CROP ROTATION CROPPING PATTERNS CROPS CULTIVATED LAND CULTIVATION CULTIVATION PRACTICES CULTURAL CHANGE DECENTRALIZATION DEMAND FOR SERVICES DEVELOPING COUNTRIES DEVELOPMENT POLICY DISSEMINATION DISTRICTS ECONOMIC DEVELOPMENT ECONOMIC GROWTH EXTENSION EXTENSION SERVICES FALLOWING FAO FARM FARM INCOME FARMER FARMERS FARMING FEMALE FEMALES FERTILIZER FERTILIZERS FOOD SECURITY GENDER GLOBAL DEVELOPMENT GREEN REVOLUTION HARVESTING HECTARES OF LAND HOUSEHOLD SURVEYS HOUSEHOLDS HOUSING HUMAN CAPITAL HUSBANDS IFPRI INTERCROPPING INTERNATIONAL FOOD POLICY RESEARCH INSTITUTE INTERVENTION INTERVENTIONS LAND MANAGEMENT LIVELIHOODS LOW-INCOME COUNTRIES MAIZE MARGINAL FARMERS MINORITY MULCHING NATIONAL GOVERNMENT NATIONAL PLAN NEW TECHNOLOGIES NGOS NUMBER OF CHILDREN OPINION LEADERS PARTICIPATORY APPROACHES PEACE PEST MANAGEMENT PLANTING PLOWING POLICY CONTROL POLICY DISCUSSIONS POLICY RESEARCH POLICY RESEARCH WORKING PAPER PRIMARY SCHOOL PRIVATE SECTOR PRODUCTION TECHNOLOGIES PROGRESS RURAL COMMUNITIES SECONDARY EDUCATION SEED SESAME SMALLHOLDERS SOCIOLOGY SOIL FERTILITY SOIL QUALITY SORGHUM SPECIES SPOUSE STATE UNIVERSITY SUSTAINABLE DEVELOPMENT T&V SYSTEM TECHNICAL ASSISTANCE TILLAGE TRAININGS TRANSPORTATION VEGETATION VILLAGE LEVEL VILLAGES WEEDS WOMAN YIELDS
spellingShingle	ADULT EDUCATION AGRICULTURAL DEVELOPMENT AGRICULTURAL ECONOMICS AGRICULTURAL EXTENSION AGRICULTURAL INNOVATION AGRICULTURAL KNOWLEDGE AGRICULTURAL PRACTICES AGRICULTURAL PRODUCTION AGRICULTURAL PRODUCTIVITY AGRICULTURAL TECHNOLOGY AGRICULTURE AUDITS BAMBOO CASSAVA CGIAR CHEMICAL FERTILIZERS COTTON CROP CROP ROTATION CROPPING PATTERNS CROPS CULTIVATED LAND CULTIVATION CULTIVATION PRACTICES CULTURAL CHANGE DECENTRALIZATION DEMAND FOR SERVICES DEVELOPING COUNTRIES DEVELOPMENT POLICY DISSEMINATION DISTRICTS ECONOMIC DEVELOPMENT ECONOMIC GROWTH EXTENSION EXTENSION SERVICES FALLOWING FAO FARM FARM INCOME FARMER FARMERS FARMING FEMALE FEMALES FERTILIZER FERTILIZERS FOOD SECURITY GENDER GLOBAL DEVELOPMENT GREEN REVOLUTION HARVESTING HECTARES OF LAND HOUSEHOLD SURVEYS HOUSEHOLDS HOUSING HUMAN CAPITAL HUSBANDS IFPRI INTERCROPPING INTERNATIONAL FOOD POLICY RESEARCH INSTITUTE INTERVENTION INTERVENTIONS LAND MANAGEMENT LIVELIHOODS LOW-INCOME COUNTRIES MAIZE MARGINAL FARMERS MINORITY MULCHING NATIONAL GOVERNMENT NATIONAL PLAN NEW TECHNOLOGIES NGOS NUMBER OF CHILDREN OPINION LEADERS PARTICIPATORY APPROACHES PEACE PEST MANAGEMENT PLANTING PLOWING POLICY CONTROL POLICY DISCUSSIONS POLICY RESEARCH POLICY RESEARCH WORKING PAPER PRIMARY SCHOOL PRIVATE SECTOR PRODUCTION TECHNOLOGIES PROGRESS RURAL COMMUNITIES SECONDARY EDUCATION SEED SESAME SMALLHOLDERS SOCIOLOGY SOIL FERTILITY SOIL QUALITY SORGHUM SPECIES SPOUSE STATE UNIVERSITY SUSTAINABLE DEVELOPMENT T&V SYSTEM TECHNICAL ASSISTANCE TILLAGE TRAININGS TRANSPORTATION VEGETATION VILLAGE LEVEL VILLAGES WEEDS WOMAN YIELDS Kondylis, Florence Mueller, Valerie Zhu, Siyao Seeing is Believing? Evidence from an Extension Network Experiment
geographic_facet	Africa
relation	Policy Research Working Paper;No. 7000
description	Extension services are a keystone of information diffusion in agriculture. This paper exploits a large randomized controlled trial to track diffusion of a new technique in the classic Training and Visit (T&V) extension model, relative to a more direct training model. In both control and treatment communities, contact farmers (CFs) serve as points-of-contacts between agents and other farmers. The intervention (Treatment) aims to address two pitfalls of the T&V model: i) infrequent extension agent visits, and ii) poor quality information. Treatment CFs receive a direct, centralized training. Control communities are exposed to the classic T&V model. Information diffusion was tracked through two nodes: from agents to CFs, and from CFs to others. Directly training CFs leads to large gains in information diffusion and adoption, and CFs learn by doing. Diffusion to others is limited: other males adopt the technique perceived as labor saving, with an effect size of 75 percent.
format	Publications & Research :: Policy Research Working Paper
author	Kondylis, Florence Mueller, Valerie Zhu, Siyao
author_facet	Kondylis, Florence Mueller, Valerie Zhu, Siyao
author_sort	Kondylis, Florence
title	Seeing is Believing? Evidence from an Extension Network Experiment
title_short	Seeing is Believing? Evidence from an Extension Network Experiment
title_full	Seeing is Believing? Evidence from an Extension Network Experiment
title_fullStr	Seeing is Believing? Evidence from an Extension Network Experiment
title_full_unstemmed	Seeing is Believing? Evidence from an Extension Network Experiment
title_sort	seeing is believing? evidence from an extension network experiment
publisher	World Bank Group, Washington, DC
publishDate	2014
url	http://documents.worldbank.org/curated/en/2014/08/20028274/seeing-believing-evidence-extension-network-experiment http://hdl.handle.net/10986/19393
_version_	1764443860869578752

Seeing is Believing? Evidence from an Extension Network Experiment

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