Harnessing Emotional Connections to Improve Financial Decisions : Evaluating the Impact of Financial Education through Mainstream Media

Harnessing Emotional Connections to Improve Financial Decisions : Evaluating the Impact of Financial Education through Mainstream Media

Financial education is important, yet there is a considerable knowledge gap in how best to deliver it. The literature on careful evaluations of financial literacy is small but growing, and has moved away from classroom based interventions to more i...

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Bibliographic Details
Main Authors: Berg, Gunhild, Zia, Bilal
Format: Brief
Language:English
en_US
Published: World Bank, Washington, DC 2015
Subjects:
AUDIENCE
BEHAVIOR CHANGE
CLASSROOM
CONTROL GROUPS
INTERVENTIONS
LITERACY
LITERATURE
MEDIA
MEMORY
READING
RECALL
SOCIAL BEHAVIOR
TELEVISION
VIDEOS
Online Access:http://documents.worldbank.org/curated/en/2013/04/17810463/harnessing-emotional-connections-improve-financial-decisions-evaluating-impact-financial-education-through-mainstream-media
http://hdl.handle.net/10986/22601

Internet

http://documents.worldbank.org/curated/en/2013/04/17810463/harnessing-emotional-connections-improve-financial-decisions-evaluating-impact-financial-education-through-mainstream-media
http://hdl.handle.net/10986/22601

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