China’s Alipay and WeChat Pay : Reaching Rural Users

Chinese information technology conglomerates Alibaba and Tencent own or operate dozens of competing online businesses, and yet, their affiliate mobile wallets stand out for how they have fundamentally influenced everyday living in China’s cities. A...

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Bibliographic Details
Main Authors: Aveni, Tyler, Roest, Joep
Format: Brief
Language:English
Published: World Bank, Washington, DC 2018
Subjects:
Online Access:http://documents.worldbank.org/curated/en/451921533193590101/China-s-Alipay-and-WeChat-Pay-reaching-rural-users
http://hdl.handle.net/10986/30112
id okr-10986-30112
recordtype oai_dc
spelling okr-10986-301122021-05-25T10:54:40Z China’s Alipay and WeChat Pay : Reaching Rural Users Aveni, Tyler Roest, Joep RURAL FINANCE MOBILE BANKING E-COMMERCE ACCESS TO FINANCE FINANCIAL SERVICES INTERNET Chinese information technology conglomerates Alibaba and Tencent own or operate dozens of competing online businesses, and yet, their affiliate mobile wallets stand out for how they have fundamentally influenced everyday living in China’s cities. Alibaba through its dominance in e-commerce and Tencent through its mobile social media and messaging platforms (WeChat and QQ) connect mass-market audiences with their respective wallet products of Alipay and WeChat Pay. Although these services are the product of unique market conditions, they offer many learning opportunities. Perhaps most extraordinary has been the companies’ ability to build trust with users. Tencent and Ant Financial, Alibaba’s financial affiliate, are redefining the relationship users have with finance. Finance is becoming simpler, and it is also remarkably more social in nature. This holds great promise for advancing rural financial inclusion in China. However, challenges in serving last-mile clients remain. 2018-08-02T16:57:44Z 2018-08-02T16:57:44Z 2017-12 Brief http://documents.worldbank.org/curated/en/451921533193590101/China-s-Alipay-and-WeChat-Pay-reaching-rural-users http://hdl.handle.net/10986/30112 English CGAP Brief; CC BY 3.0 IGO http://creativecommons.org/licenses/by/3.0/igo World Bank World Bank, Washington, DC Publications & Research Publications & Research :: Brief East Asia and Pacific China
repository_type Digital Repository
institution_category Foreign Institution
institution Digital Repositories
building World Bank Open Knowledge Repository
collection World Bank
language English
topic RURAL FINANCE
MOBILE BANKING
E-COMMERCE
ACCESS TO FINANCE
FINANCIAL SERVICES
INTERNET
spellingShingle RURAL FINANCE
MOBILE BANKING
E-COMMERCE
ACCESS TO FINANCE
FINANCIAL SERVICES
INTERNET
Aveni, Tyler
Roest, Joep
China’s Alipay and WeChat Pay : Reaching Rural Users
geographic_facet East Asia and Pacific
China
relation CGAP Brief;
description Chinese information technology conglomerates Alibaba and Tencent own or operate dozens of competing online businesses, and yet, their affiliate mobile wallets stand out for how they have fundamentally influenced everyday living in China’s cities. Alibaba through its dominance in e-commerce and Tencent through its mobile social media and messaging platforms (WeChat and QQ) connect mass-market audiences with their respective wallet products of Alipay and WeChat Pay. Although these services are the product of unique market conditions, they offer many learning opportunities. Perhaps most extraordinary has been the companies’ ability to build trust with users. Tencent and Ant Financial, Alibaba’s financial affiliate, are redefining the relationship users have with finance. Finance is becoming simpler, and it is also remarkably more social in nature. This holds great promise for advancing rural financial inclusion in China. However, challenges in serving last-mile clients remain.
format Brief
author Aveni, Tyler
Roest, Joep
author_facet Aveni, Tyler
Roest, Joep
author_sort Aveni, Tyler
title China’s Alipay and WeChat Pay : Reaching Rural Users
title_short China’s Alipay and WeChat Pay : Reaching Rural Users
title_full China’s Alipay and WeChat Pay : Reaching Rural Users
title_fullStr China’s Alipay and WeChat Pay : Reaching Rural Users
title_full_unstemmed China’s Alipay and WeChat Pay : Reaching Rural Users
title_sort china’s alipay and wechat pay : reaching rural users
publisher World Bank, Washington, DC
publishDate 2018
url http://documents.worldbank.org/curated/en/451921533193590101/China-s-Alipay-and-WeChat-Pay-reaching-rural-users
http://hdl.handle.net/10986/30112
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