(Re)viewing organizational reputation in a global context / Sanjiv S. Dugal, Matthew H. Roy and Matthew Eriksen

(Re)viewing organizational reputation in a global context / Sanjiv S. Dugal, Matthew H. Roy and Matthew Eriksen

An organization undertaking competitive actions possesses different "reputations" that vary in terms of their perception among stakeholders. This paper is about perception, that is, how do viewers come to perceive an organization in a certain way. We review the processes of reputation and...

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Main Authors: S. Dugal, Sanjiv, H. Roy, Matthew, Eriksen, Matthew
Format: Article
Language:English
Published: Faculty of Business and Management ; UiTM Press 2002
Subjects:
Organization
Corporate image
Online Access:http://ir.uitm.edu.my/id/eprint/11436/
http://ir.uitm.edu.my/id/eprint/11436/
http://ir.uitm.edu.my/id/eprint/11436/1/AJ_SANJIV%20S.%20DUGAL%20JIBE%2002%20%282%29.pdf
id uitm-11436
recordtype eprints
spelling uitm-114362016-11-30T06:33:29Z http://ir.uitm.edu.my/id/eprint/11436/ (Re)viewing organizational reputation in a global context / Sanjiv S. Dugal, Matthew H. Roy and Matthew Eriksen S. Dugal, Sanjiv H. Roy, Matthew Eriksen, Matthew Organization Corporate image An organization undertaking competitive actions possesses different "reputations" that vary in terms of their perception among stakeholders. This paper is about perception, that is, how do viewers come to perceive an organization in a certain way. We review the processes of reputation and identity. Further, we explain perceptual space and its' implications for reputation formation. Lastly we provide some food for thought for recreating reputations in today's chaotic globalized business world. Faculty of Business and Management ; UiTM Press 2002 Article PeerReviewed text en http://ir.uitm.edu.my/id/eprint/11436/1/AJ_SANJIV%20S.%20DUGAL%20JIBE%2002%20%282%29.pdf S. Dugal, Sanjiv and H. Roy, Matthew and Eriksen, Matthew (2002) (Re)viewing organizational reputation in a global context / Sanjiv S. Dugal, Matthew H. Roy and Matthew Eriksen. Journal of International Business, Economics and Entrepreneurship (JIBE), 9 (1). pp. 171-181. ISSN 0128-7494 https://jibe.uitm.edu.my/
repository_type Digital Repository
institution_category Local University
institution Universiti Teknologi MARA
building UiTM Institutional Repository
collection Online Access
language English
topic Organization
Corporate image
spellingShingle Organization
Corporate image
S. Dugal, Sanjiv
H. Roy, Matthew
Eriksen, Matthew
(Re)viewing organizational reputation in a global context / Sanjiv S. Dugal, Matthew H. Roy and Matthew Eriksen
description An organization undertaking competitive actions possesses different "reputations" that vary in terms of their perception among stakeholders. This paper is about perception, that is, how do viewers come to perceive an organization in a certain way. We review the processes of reputation and identity. Further, we explain perceptual space and its' implications for reputation formation. Lastly we provide some food for thought for recreating reputations in today's chaotic globalized business world.
format Article
author S. Dugal, Sanjiv
H. Roy, Matthew
Eriksen, Matthew
author_facet S. Dugal, Sanjiv
H. Roy, Matthew
Eriksen, Matthew
author_sort S. Dugal, Sanjiv
title (Re)viewing organizational reputation in a global context / Sanjiv S. Dugal, Matthew H. Roy and Matthew Eriksen
title_short (Re)viewing organizational reputation in a global context / Sanjiv S. Dugal, Matthew H. Roy and Matthew Eriksen
title_full (Re)viewing organizational reputation in a global context / Sanjiv S. Dugal, Matthew H. Roy and Matthew Eriksen
title_fullStr (Re)viewing organizational reputation in a global context / Sanjiv S. Dugal, Matthew H. Roy and Matthew Eriksen
title_full_unstemmed (Re)viewing organizational reputation in a global context / Sanjiv S. Dugal, Matthew H. Roy and Matthew Eriksen
title_sort (re)viewing organizational reputation in a global context / sanjiv s. dugal, matthew h. roy and matthew eriksen
publisher Faculty of Business and Management ; UiTM Press
publishDate 2002
url http://ir.uitm.edu.my/id/eprint/11436/
http://ir.uitm.edu.my/id/eprint/11436/
http://ir.uitm.edu.my/id/eprint/11436/1/AJ_SANJIV%20S.%20DUGAL%20JIBE%2002%20%282%29.pdf
first_indexed 2023-09-18T22:47:58Z
last_indexed 2023-09-18T22:47:58Z
_version_ 1777417352182235136

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