Designing eco label to influence consumer perchase intention / Harlina Abdul Rasid
Environmental friendly products and services have got more attention during recent years. Every year consumers and companies are becoming increasingly aware and concerned about the effect on our environment. One form of environmental friendly products is eco label which have got more relevance for t...
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Format: | Thesis |
Language: | English |
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2014
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Online Access: | http://ir.uitm.edu.my/id/eprint/14209/ http://ir.uitm.edu.my/id/eprint/14209/1/TD_HARLINA%20%20ABDUL%20RASID%20AD%2014_5.pdf |