Customer satisfaction towards service quality of public bus transport: a case study at Melaka Central (MC) / Rahil Abu Bakar and Norfarahin Dzulkifli
This research is about customer satisfaction towards service quality of public bus transport in Melaka Central (MC), Melaka. The objective of this research is to determine the relationship between service quality dimension which are tangibility, reliability, responsiveness, assurance and empathy tha...
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| Format: | Student Project |
| Language: | English |
| Published: |
Faculty of Administrative Science and Policy Studies
2013
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| Subjects: | |
| Online Access: | http://ir.uitm.edu.my/id/eprint/15258/ http://ir.uitm.edu.my/id/eprint/15258/1/PPb_RAHIL%20ABU%20BAKAR%20AM%2013_5.pdf |