Factors influencing cross-border shopping / Azila Azmi, Monica Easter Ak Sapi@Chikut and Sharifah Munirah Sayed Abdul Rahman
This concept paper discusses the factors influencing cross-border shopping. This type of shopping activity is already well known nowadays as evidenced by the appearance of many cross-border shopping destinations around the world. Visitors tend to choose cross-border shopping destination as their sh...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
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Universiti Teknologi MARA, Pulau Pinang & Pusat Penerbitan Universiti (UPENA)
2015
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| Subjects: | |
| Online Access: | http://ir.uitm.edu.my/id/eprint/15315/ http://ir.uitm.edu.my/id/eprint/15315/1/AJ_AZILA%20AZMI%20EAJ%2015.pdf |