Organizational alignment using the balance scorecard approach: case study of a malaysian government-linked company / Hazeline Ayoup

The Balanced Scorecard (BSC) constitutes one of the most popular performance measurement systems for organizations. Used solely as a performance measurement system, the BSC highlighted a serious setback: inability of the traditional management systems to link a company’s long-term vision with its sh...

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Bibliographic Details
Main Author: Ayoup, Hazeline
Format: Thesis
Language:English
Published: 2015
Subjects:
Online Access:http://ir.uitm.edu.my/id/eprint/15893/
http://ir.uitm.edu.my/id/eprint/15893/1/TP_HAZELINE%20AYOUP%20AC%2015_5.PDF

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