“Implementation of Blue Ocean Strategy (BOS): study on the role of Chief Minister Office, Division of Human Resource as a Change Agent” / Nor Syafiqah Abdullah and Rojita Anam

Blue Ocean Strategy (BOS) is the one of the management concept that is needed to be applied in any organizations. Division of Human Resource (BPSM) should take the opportunity to adapt Blue Ocean Strategy (BOS) in the organization as a respond and support to our Prime Minister’s announcement to enco...

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Main Authors:	Abdullah, Nor Syafiqah, Anam, Rojita
Format:	Student Project
Language:	English
Published:	Faculty of Business and Management 2013
Online Access:	http://ir.uitm.edu.my/id/eprint/17079/ http://ir.uitm.edu.my/id/eprint/17079/2/PPb_NOR%20SYAFIQAH%20%20ABDULLAH%20BM%2013_5.pdf

id	uitm-17079
recordtype	eprints
spelling	uitm-170792019-02-07T03:17:59Z http://ir.uitm.edu.my/id/eprint/17079/ “Implementation of Blue Ocean Strategy (BOS): study on the role of Chief Minister Office, Division of Human Resource as a Change Agent” / Nor Syafiqah Abdullah and Rojita Anam Abdullah, Nor Syafiqah Anam, Rojita Blue Ocean Strategy (BOS) is the one of the management concept that is needed to be applied in any organizations. Division of Human Resource (BPSM) should take the opportunity to adapt Blue Ocean Strategy (BOS) in the organization as a respond and support to our Prime Minister’s announcement to encourage government servants to implement the Blue Ocean Strategy (BOS). The purpose of the implementation of Blue Ocean Strategy (BOS) is to ensure that government servants will show creative thinking and be more innovative. Beside that, through the implementation of Blue Ocean Strategy (BOS) it can help the government to make the necessary transformation in delivery of the public service. Therefore, these studies conducted focused on the “Implementation of Blue Ocean Strategy (BOS): Study on the role of Chief Minister Office, Division of Human Resource as a change agent”. The main objective of this study is to determine whether the Blue Ocean Strategy(BOS) is successfully implemented by the human resource division as an agent of change in their department.Thus, the human resource division (BPSM) used the theory in Blue Ocean Strategy(BOS) to measure their role as an agent of change. As a result, the Human Resource Division (BPSM) was successful in implementing the Blue Ocean Strategy(BOS) in the organization and played the role as an agent of change. Faculty of Business and Management 2013 Student Project NonPeerReviewed text en http://ir.uitm.edu.my/id/eprint/17079/2/PPb_NOR%20SYAFIQAH%20%20ABDULLAH%20BM%2013_5.pdf Abdullah, Nor Syafiqah and Anam, Rojita (2013) “Implementation of Blue Ocean Strategy (BOS): study on the role of Chief Minister Office, Division of Human Resource as a Change Agent” / Nor Syafiqah Abdullah and Rojita Anam. [Student Project] (Unpublished)
repository_type	Digital Repository
institution_category	Local University
institution	Universiti Teknologi MARA
building	UiTM Institutional Repository
collection	Online Access
language	English
description	Blue Ocean Strategy (BOS) is the one of the management concept that is needed to be applied in any organizations. Division of Human Resource (BPSM) should take the opportunity to adapt Blue Ocean Strategy (BOS) in the organization as a respond and support to our Prime Minister’s announcement to encourage government servants to implement the Blue Ocean Strategy (BOS). The purpose of the implementation of Blue Ocean Strategy (BOS) is to ensure that government servants will show creative thinking and be more innovative. Beside that, through the implementation of Blue Ocean Strategy (BOS) it can help the government to make the necessary transformation in delivery of the public service. Therefore, these studies conducted focused on the “Implementation of Blue Ocean Strategy (BOS): Study on the role of Chief Minister Office, Division of Human Resource as a change agent”. The main objective of this study is to determine whether the Blue Ocean Strategy(BOS) is successfully implemented by the human resource division as an agent of change in their department.Thus, the human resource division (BPSM) used the theory in Blue Ocean Strategy(BOS) to measure their role as an agent of change. As a result, the Human Resource Division (BPSM) was successful in implementing the Blue Ocean Strategy(BOS) in the organization and played the role as an agent of change.
format	Student Project
author	Abdullah, Nor Syafiqah Anam, Rojita
spellingShingle	Abdullah, Nor Syafiqah Anam, Rojita “Implementation of Blue Ocean Strategy (BOS): study on the role of Chief Minister Office, Division of Human Resource as a Change Agent” / Nor Syafiqah Abdullah and Rojita Anam
author_facet	Abdullah, Nor Syafiqah Anam, Rojita
author_sort	Abdullah, Nor Syafiqah
title	“Implementation of Blue Ocean Strategy (BOS): study on the role of Chief Minister Office, Division of Human Resource as a Change Agent” / Nor Syafiqah Abdullah and Rojita Anam
title_short	“Implementation of Blue Ocean Strategy (BOS): study on the role of Chief Minister Office, Division of Human Resource as a Change Agent” / Nor Syafiqah Abdullah and Rojita Anam
title_full	“Implementation of Blue Ocean Strategy (BOS): study on the role of Chief Minister Office, Division of Human Resource as a Change Agent” / Nor Syafiqah Abdullah and Rojita Anam
title_fullStr	“Implementation of Blue Ocean Strategy (BOS): study on the role of Chief Minister Office, Division of Human Resource as a Change Agent” / Nor Syafiqah Abdullah and Rojita Anam
title_full_unstemmed	“Implementation of Blue Ocean Strategy (BOS): study on the role of Chief Minister Office, Division of Human Resource as a Change Agent” / Nor Syafiqah Abdullah and Rojita Anam
title_sort	“implementation of blue ocean strategy (bos): study on the role of chief minister office, division of human resource as a change agent” / nor syafiqah abdullah and rojita anam
publisher	Faculty of Business and Management
publishDate	2013
url	http://ir.uitm.edu.my/id/eprint/17079/ http://ir.uitm.edu.my/id/eprint/17079/2/PPb_NOR%20SYAFIQAH%20%20ABDULLAH%20BM%2013_5.pdf
first_indexed	2023-09-18T22:57:30Z
last_indexed	2023-09-18T22:57:30Z
_version_	1777417952561201152

“Implementation of Blue Ocean Strategy (BOS): study on the role of Chief Minister Office, Division of Human Resource as a Change Agent” / Nor Syafiqah Abdullah and Rojita Anam

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