Implementation of sustainable concept in homestay program / Nur Liyana Ishak , Nurulhuda Yunus and Ahmad Saufee Haron

Tourism in Malaysia is the second largest industry after manufacturing. The development of tourism industry can been seen starting 1970 until today. The growth of tourism projects and tourist arrivals in Malaysia during this 30 years period correct this statement. Even Malaysia facing some bad situa...

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Main Authors:	Ishak, Nur Liyana, Yunus, Nurulhuda, Haron, Ahmad Saufee
Format:	Student Project
Language:	English
Published:	Faculty of Hotel and Tourism Management 2013
Online Access:	http://ir.uitm.edu.my/id/eprint/17226/ http://ir.uitm.edu.my/id/eprint/17226/2/PPb_NUR%20LIYANA%20ISHAK%20HM%2013_5.pdf

id	uitm-17226
recordtype	eprints
spelling	uitm-172262019-02-07T03:33:57Z http://ir.uitm.edu.my/id/eprint/17226/ Implementation of sustainable concept in homestay program / Nur Liyana Ishak , Nurulhuda Yunus and Ahmad Saufee Haron Ishak, Nur Liyana Yunus, Nurulhuda Haron, Ahmad Saufee Tourism in Malaysia is the second largest industry after manufacturing. The development of tourism industry can been seen starting 1970 until today. The growth of tourism projects and tourist arrivals in Malaysia during this 30 years period correct this statement. Even Malaysia facing some bad situation in tourism industry caused by several matters like economic recession, unsafe global condition and decease attacks, government had launched several efforts to overcome it. For example, Visit Malaysia Year 1990 has affects Malaysia tourism positively through increasing in tourist arrivals. One of the tourism product in Malaysia is homestay. Homestay accommodation gives focus on traditional life style, local culture and customs to attract the tourists. The present study examines the implementation of the three element which is known as sustainable concept in their homestay program. Both primary and secondary data have been used in the study. A total of 30 homestay operators are selected from Kampung Pulai, Malacca for collecting primary data. The sample size has been determined based on probability convenience sampling design. Purposive sampling technique is used to select the respondent while we use descriptive analysis are using to attain the objectives. The study reveals on how far the services provider implement the sustainable concept in their homestay program. The element that been choose to be include in the sustainable concept are traditional lifestyle, local people culture and local community participation. It also reveals on the effects and the benefits that they gained through out this program. Faculty of Hotel and Tourism Management 2013 Student Project NonPeerReviewed text en http://ir.uitm.edu.my/id/eprint/17226/2/PPb_NUR%20LIYANA%20ISHAK%20HM%2013_5.pdf Ishak, Nur Liyana and Yunus, Nurulhuda and Haron, Ahmad Saufee (2013) Implementation of sustainable concept in homestay program / Nur Liyana Ishak , Nurulhuda Yunus and Ahmad Saufee Haron. [Student Project] (Unpublished)
repository_type	Digital Repository
institution_category	Local University
institution	Universiti Teknologi MARA
building	UiTM Institutional Repository
collection	Online Access
language	English
description	Tourism in Malaysia is the second largest industry after manufacturing. The development of tourism industry can been seen starting 1970 until today. The growth of tourism projects and tourist arrivals in Malaysia during this 30 years period correct this statement. Even Malaysia facing some bad situation in tourism industry caused by several matters like economic recession, unsafe global condition and decease attacks, government had launched several efforts to overcome it. For example, Visit Malaysia Year 1990 has affects Malaysia tourism positively through increasing in tourist arrivals. One of the tourism product in Malaysia is homestay. Homestay accommodation gives focus on traditional life style, local culture and customs to attract the tourists. The present study examines the implementation of the three element which is known as sustainable concept in their homestay program. Both primary and secondary data have been used in the study. A total of 30 homestay operators are selected from Kampung Pulai, Malacca for collecting primary data. The sample size has been determined based on probability convenience sampling design. Purposive sampling technique is used to select the respondent while we use descriptive analysis are using to attain the objectives. The study reveals on how far the services provider implement the sustainable concept in their homestay program. The element that been choose to be include in the sustainable concept are traditional lifestyle, local people culture and local community participation. It also reveals on the effects and the benefits that they gained through out this program.
format	Student Project
author	Ishak, Nur Liyana Yunus, Nurulhuda Haron, Ahmad Saufee
spellingShingle	Ishak, Nur Liyana Yunus, Nurulhuda Haron, Ahmad Saufee Implementation of sustainable concept in homestay program / Nur Liyana Ishak , Nurulhuda Yunus and Ahmad Saufee Haron
author_facet	Ishak, Nur Liyana Yunus, Nurulhuda Haron, Ahmad Saufee
author_sort	Ishak, Nur Liyana
title	Implementation of sustainable concept in homestay program / Nur Liyana Ishak , Nurulhuda Yunus and Ahmad Saufee Haron
title_short	Implementation of sustainable concept in homestay program / Nur Liyana Ishak , Nurulhuda Yunus and Ahmad Saufee Haron
title_full	Implementation of sustainable concept in homestay program / Nur Liyana Ishak , Nurulhuda Yunus and Ahmad Saufee Haron
title_fullStr	Implementation of sustainable concept in homestay program / Nur Liyana Ishak , Nurulhuda Yunus and Ahmad Saufee Haron
title_full_unstemmed	Implementation of sustainable concept in homestay program / Nur Liyana Ishak , Nurulhuda Yunus and Ahmad Saufee Haron
title_sort	implementation of sustainable concept in homestay program / nur liyana ishak , nurulhuda yunus and ahmad saufee haron
publisher	Faculty of Hotel and Tourism Management
publishDate	2013
url	http://ir.uitm.edu.my/id/eprint/17226/ http://ir.uitm.edu.my/id/eprint/17226/2/PPb_NUR%20LIYANA%20ISHAK%20HM%2013_5.pdf
first_indexed	2023-09-18T22:57:50Z
last_indexed	2023-09-18T22:57:50Z
_version_	1777417972943421440

Implementation of sustainable concept in homestay program / Nur Liyana Ishak , Nurulhuda Yunus and Ahmad Saufee Haron

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