"Factors that influence customer satisfaction towards tm Streamyx Services" / Nadrah Nasruddin

Streamyx is Malaysia's broadband access service which is perpetually connected to the Internet with speed bandwidths of 512k up to 2mbps. With this high-speed connectivity, the Streamyx is an ideal tool to support most broadband applications such as, web hosting, video streaming, e-commerce, di...

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Bibliographic Details
Format: Student Project
Published: Faculty of Business and Management 2007
Online Access:http://ir.uitm.edu.my/id/eprint/17959/
id uitm-17959
recordtype eprints
spelling uitm-179592017-10-19T04:02:27Z http://ir.uitm.edu.my/id/eprint/17959/ "Factors that influence customer satisfaction towards tm Streamyx Services" / Nadrah Nasruddin Streamyx is Malaysia's broadband access service which is perpetually connected to the Internet with speed bandwidths of 512k up to 2mbps. With this high-speed connectivity, the Streamyx is an ideal tool to support most broadband applications such as, web hosting, video streaming, e-commerce, distance learning and others This project paper in done to determine the level of satisfaction towards TM Streamyx services, to identify the drivers that influence customer satisfaction towards TM Streamyx and to provide recommendation on how to deliver better services in order to increase customer retention rate. This study use descriptive data. Based on the result and findings majority of the respondents are agree with the quality of service, counter of customers' complaint, call centre and physical facilities. They choose to answer agree because most of the respondents are staff of TM Point, Menara Rebung. However, the staff still needs a training and workshop to maintain their customers' satisfaction. Other than that, the result and findings for pricing of TM Streamyx shows that most of the customers are disagree with the pricing of TM Streamyx because the customers' perceived that the price are not competitive. In order to solve the price problem, the company should offer competitive price and at the same time retain the quality of service and product offered, definitely the customers would be loyal to the company. Faculty of Business and Management 2007 Student Project NonPeerReviewed UNSPECIFIED (2007) "Factors that influence customer satisfaction towards tm Streamyx Services" / Nadrah Nasruddin. [Student Project] (Unpublished)
repository_type Digital Repository
institution_category Local University
institution Universiti Teknologi MARA
building UiTM Institutional Repository
collection Online Access
description Streamyx is Malaysia's broadband access service which is perpetually connected to the Internet with speed bandwidths of 512k up to 2mbps. With this high-speed connectivity, the Streamyx is an ideal tool to support most broadband applications such as, web hosting, video streaming, e-commerce, distance learning and others This project paper in done to determine the level of satisfaction towards TM Streamyx services, to identify the drivers that influence customer satisfaction towards TM Streamyx and to provide recommendation on how to deliver better services in order to increase customer retention rate. This study use descriptive data. Based on the result and findings majority of the respondents are agree with the quality of service, counter of customers' complaint, call centre and physical facilities. They choose to answer agree because most of the respondents are staff of TM Point, Menara Rebung. However, the staff still needs a training and workshop to maintain their customers' satisfaction. Other than that, the result and findings for pricing of TM Streamyx shows that most of the customers are disagree with the pricing of TM Streamyx because the customers' perceived that the price are not competitive. In order to solve the price problem, the company should offer competitive price and at the same time retain the quality of service and product offered, definitely the customers would be loyal to the company.
format Student Project
title "Factors that influence customer satisfaction towards tm Streamyx Services" / Nadrah Nasruddin
spellingShingle "Factors that influence customer satisfaction towards tm Streamyx Services" / Nadrah Nasruddin
title_short "Factors that influence customer satisfaction towards tm Streamyx Services" / Nadrah Nasruddin
title_full "Factors that influence customer satisfaction towards tm Streamyx Services" / Nadrah Nasruddin
title_fullStr "Factors that influence customer satisfaction towards tm Streamyx Services" / Nadrah Nasruddin
title_full_unstemmed "Factors that influence customer satisfaction towards tm Streamyx Services" / Nadrah Nasruddin
title_sort "factors that influence customer satisfaction towards tm streamyx services" / nadrah nasruddin
publisher Faculty of Business and Management
publishDate 2007
url http://ir.uitm.edu.my/id/eprint/17959/
first_indexed 2023-09-18T22:59:26Z
last_indexed 2023-09-18T22:59:26Z
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