The effectiveness of promotional tools: the case of TM Centrex in Telekom Malaysia(TM), Seremban Negeri Sembilan / Zariah Kassim
This research was carried out to obtain information about the effectiveness of promotional tools that have been used by Telekom Malaysia, Negeri Sembilan to promote and enhances the demands of TM Centrex among the business customers in Negeri Sembilan. This study was based on systematic sampling met...
Format: | Student Project |
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Published: |
Faculty of Business and Management
2007
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Online Access: | http://ir.uitm.edu.my/id/eprint/18014/ |
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