Telekom Malaysia: Assessing promotion strategies on Integrated Service Digital Network (ISDN) at major business sales Melaka / Norliza Amran

Promotion is very important to many organizations. A good promotion may promise a good feedback from the customers towards the products/services offered by them. This project paper is to assess promotion strategies done by Telekom Malaysia Berhad (TMB) on Integrated Service Digital Network (ISDN) at...

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Bibliographic Details
Main Author: Amran, Norliza
Format: Student Project
Language:English
Published: Faculty of Business Management 2002
Online Access:http://ir.uitm.edu.my/id/eprint/18537/
http://ir.uitm.edu.my/id/eprint/18537/2/PPb_NORLIZA%20AMRAN%20BM%2002_5.pdf