Awareness level on Malaysia Book of Records existence among Malaysian public / Nur Cahaya Che Soo

The purpose of study is to identify the public awareness level on Malaysia Book of Records existence. As a non profit organization, MBR depend solely on the public to support and make sure the company can run the operation from time to time. In doing so, MBR have to study the level of public awarene...

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Main Author:	Che Soo, Nur Cahaya
Format:	Student Project
Language:	English
Published:	Faculty of Business Management 2006
Online Access:	http://ir.uitm.edu.my/id/eprint/18543/ http://ir.uitm.edu.my/id/eprint/18543/2/PPb_NUR%20CAHAYA%20CHE%20SOO%20BM%2006_5.pdf

id	uitm-18543
recordtype	eprints
spelling	uitm-185432019-03-18T23:57:45Z http://ir.uitm.edu.my/id/eprint/18543/ Awareness level on Malaysia Book of Records existence among Malaysian public / Nur Cahaya Che Soo Che Soo, Nur Cahaya The purpose of study is to identify the public awareness level on Malaysia Book of Records existence. As a non profit organization, MBR depend solely on the public to support and make sure the company can run the operation from time to time. In doing so, MBR have to study the level of public awareness, what make the public aware and how to increase the awareness level. Furthermore, the awareness level differ from one people to another, depends on the behavior that effect to their awareness. For this reason, awareness level of the public depends on how MBR choose and organize their promotional tools to get people attention and support. Therefore, if MBR serious about determining the awareness level towards their company, they should at least study a representative sample of the Malaysian Public. This paper consists of six chapters which explain the subject matter in stages. Chapter 1 explains the introduction and background of the study. Chapter 2 explains the literature review, which relates to the subject studied and chapter 3 is the theoretical framework which act as a guide to the research flow and process. For chapter 4, research methodology is explained, which consist of methods and sampling techniques being used. Data findings and discussions is explained in chapter 5, derived from the information obtain from the respondents. And finally, chapter 6 contains summary of results and findings, which explain conclusions and recommendations. Faculty of Business Management 2006 Student Project NonPeerReviewed text en http://ir.uitm.edu.my/id/eprint/18543/2/PPb_NUR%20CAHAYA%20CHE%20SOO%20BM%2006_5.pdf Che Soo, Nur Cahaya (2006) Awareness level on Malaysia Book of Records existence among Malaysian public / Nur Cahaya Che Soo. [Student Project] (Unpublished)
repository_type	Digital Repository
institution_category	Local University
institution	Universiti Teknologi MARA
building	UiTM Institutional Repository
collection	Online Access
language	English
description	The purpose of study is to identify the public awareness level on Malaysia Book of Records existence. As a non profit organization, MBR depend solely on the public to support and make sure the company can run the operation from time to time. In doing so, MBR have to study the level of public awareness, what make the public aware and how to increase the awareness level. Furthermore, the awareness level differ from one people to another, depends on the behavior that effect to their awareness. For this reason, awareness level of the public depends on how MBR choose and organize their promotional tools to get people attention and support. Therefore, if MBR serious about determining the awareness level towards their company, they should at least study a representative sample of the Malaysian Public. This paper consists of six chapters which explain the subject matter in stages. Chapter 1 explains the introduction and background of the study. Chapter 2 explains the literature review, which relates to the subject studied and chapter 3 is the theoretical framework which act as a guide to the research flow and process. For chapter 4, research methodology is explained, which consist of methods and sampling techniques being used. Data findings and discussions is explained in chapter 5, derived from the information obtain from the respondents. And finally, chapter 6 contains summary of results and findings, which explain conclusions and recommendations.
format	Student Project
author	Che Soo, Nur Cahaya
spellingShingle	Che Soo, Nur Cahaya Awareness level on Malaysia Book of Records existence among Malaysian public / Nur Cahaya Che Soo
author_facet	Che Soo, Nur Cahaya
author_sort	Che Soo, Nur Cahaya
title	Awareness level on Malaysia Book of Records existence among Malaysian public / Nur Cahaya Che Soo
title_short	Awareness level on Malaysia Book of Records existence among Malaysian public / Nur Cahaya Che Soo
title_full	Awareness level on Malaysia Book of Records existence among Malaysian public / Nur Cahaya Che Soo
title_fullStr	Awareness level on Malaysia Book of Records existence among Malaysian public / Nur Cahaya Che Soo
title_full_unstemmed	Awareness level on Malaysia Book of Records existence among Malaysian public / Nur Cahaya Che Soo
title_sort	awareness level on malaysia book of records existence among malaysian public / nur cahaya che soo
publisher	Faculty of Business Management
publishDate	2006
url	http://ir.uitm.edu.my/id/eprint/18543/ http://ir.uitm.edu.my/id/eprint/18543/2/PPb_NUR%20CAHAYA%20CHE%20SOO%20BM%2006_5.pdf
first_indexed	2023-09-18T23:00:46Z
last_indexed	2023-09-18T23:00:46Z
_version_	1777418157268402176

Awareness level on Malaysia Book of Records existence among Malaysian public / Nur Cahaya Che Soo

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