Factors influencing employee loyalty / Nur Shahirah Khairul Annuar

The business world as we know it is changing by the minute, as globalization takes place. Cross border transactions has increased tremendously due to globalization where goods and services are shipped throughout the world. However, services are not tangible, it comes along with the person who has th...

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Main Author:	Khairul Annuar, Nur Shahirah
Format:	Student Project
Language:	English
Published:	Faculty of Business Management 2017
Online Access:	http://ir.uitm.edu.my/id/eprint/18546/ http://ir.uitm.edu.my/id/eprint/18546/2/PPb_NUR%20SHAHIRAH%20KHAIRUL%20ANNUAR%20BM%2017_5.pdf

id	uitm-18546
recordtype	eprints
spelling	uitm-185462019-04-17T02:50:56Z http://ir.uitm.edu.my/id/eprint/18546/ Factors influencing employee loyalty / Nur Shahirah Khairul Annuar Khairul Annuar, Nur Shahirah The business world as we know it is changing by the minute, as globalization takes place. Cross border transactions has increased tremendously due to globalization where goods and services are shipped throughout the world. However, services are not tangible, it comes along with the person who has the knowledge and skills to perform it. Thus, besides competing for market and customers, organizations must now compete with each other for the best human talent. This is because organizations are more aware of the importance of these talents. They are the linchpins of the organization and are needed to implement the strategies to achieve organizational success. However, maintaining human talent is not an easy task as there will always be other organizations that can offer better pay and/or benefits. PETRONAS Chemicals Berhad (PCG) is no exception to this problem. In order to retain and avoid having the best human talent stolen from their firm, it is imperative that they understand what are the factors that have the influence on employee loyalty. Thus, this research aims to study the factors influencing employee loyalty, specifically in PCG, located in PETRONAS Twin Towers. The determinants of employee loyalty based on literature review are commitment, motivation, belongingness and career development. Four hypotheses were made afterwards. 175 questionnaires were distributed physically to PCG’s employees by using non-probability convenience sampling technique at PETRONAS Twin Towers. However, only 165 of them were useable. The data collected were analyzed using the SPSS software. The findings from analysis show that only commitment, belongingness and career development have a significant impact on employee loyalty. Based on the findings, recommendations were then made. Faculty of Business Management 2017 Student Project NonPeerReviewed text en http://ir.uitm.edu.my/id/eprint/18546/2/PPb_NUR%20SHAHIRAH%20KHAIRUL%20ANNUAR%20BM%2017_5.pdf Khairul Annuar, Nur Shahirah (2017) Factors influencing employee loyalty / Nur Shahirah Khairul Annuar. [Student Project] (Unpublished)
repository_type	Digital Repository
institution_category	Local University
institution	Universiti Teknologi MARA
building	UiTM Institutional Repository
collection	Online Access
language	English
description	The business world as we know it is changing by the minute, as globalization takes place. Cross border transactions has increased tremendously due to globalization where goods and services are shipped throughout the world. However, services are not tangible, it comes along with the person who has the knowledge and skills to perform it. Thus, besides competing for market and customers, organizations must now compete with each other for the best human talent. This is because organizations are more aware of the importance of these talents. They are the linchpins of the organization and are needed to implement the strategies to achieve organizational success. However, maintaining human talent is not an easy task as there will always be other organizations that can offer better pay and/or benefits. PETRONAS Chemicals Berhad (PCG) is no exception to this problem. In order to retain and avoid having the best human talent stolen from their firm, it is imperative that they understand what are the factors that have the influence on employee loyalty. Thus, this research aims to study the factors influencing employee loyalty, specifically in PCG, located in PETRONAS Twin Towers. The determinants of employee loyalty based on literature review are commitment, motivation, belongingness and career development. Four hypotheses were made afterwards. 175 questionnaires were distributed physically to PCG’s employees by using non-probability convenience sampling technique at PETRONAS Twin Towers. However, only 165 of them were useable. The data collected were analyzed using the SPSS software. The findings from analysis show that only commitment, belongingness and career development have a significant impact on employee loyalty. Based on the findings, recommendations were then made.
format	Student Project
author	Khairul Annuar, Nur Shahirah
spellingShingle	Khairul Annuar, Nur Shahirah Factors influencing employee loyalty / Nur Shahirah Khairul Annuar
author_facet	Khairul Annuar, Nur Shahirah
author_sort	Khairul Annuar, Nur Shahirah
title	Factors influencing employee loyalty / Nur Shahirah Khairul Annuar
title_short	Factors influencing employee loyalty / Nur Shahirah Khairul Annuar
title_full	Factors influencing employee loyalty / Nur Shahirah Khairul Annuar
title_fullStr	Factors influencing employee loyalty / Nur Shahirah Khairul Annuar
title_full_unstemmed	Factors influencing employee loyalty / Nur Shahirah Khairul Annuar
title_sort	factors influencing employee loyalty / nur shahirah khairul annuar
publisher	Faculty of Business Management
publishDate	2017
url	http://ir.uitm.edu.my/id/eprint/18546/ http://ir.uitm.edu.my/id/eprint/18546/2/PPb_NUR%20SHAHIRAH%20KHAIRUL%20ANNUAR%20BM%2017_5.pdf
first_indexed	2023-09-18T23:00:46Z
last_indexed	2023-09-18T23:00:46Z
_version_	1777418157700415488

Factors influencing employee loyalty / Nur Shahirah Khairul Annuar

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