Viewers' perception towards message advertisement that provided by TV3 / Nur Shazwani Abd Rahman

This research was conducted for the purposed of "Viewers' perception towards message advertisement that provided by TV3. The main objective of this research was to identify viewers' perception towards message advertisement that has advertised on TV3. This will provide information abou...

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Bibliographic Details
Format: Student Project
Language:English
Published: Faculty of Business Management 2007
Online Access:http://ir.uitm.edu.my/id/eprint/18547/
http://ir.uitm.edu.my/id/eprint/18547/1/PPb_NUR%20SHAZWANI%20ABD%20RAHMAN%20BM%2007_5.pdf

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