Developing customer relationship management for Golden Partners Management in achieving sustainable performance / Norhayati Mohammad
This research was conducted to develop customer relationship management (CRM) for Golden Partners Management (GPM) in achieving sustainable performance. The main objective of this research is to highlighted the current practices of customer relationship (CR) and the lack of, also to find out the imp...
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Format: | Student Project |
Language: | English |
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Faculty of Business and Management
2005
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Online Access: | http://ir.uitm.edu.my/id/eprint/19316/ http://ir.uitm.edu.my/id/eprint/19316/1/PPb_NORHAYATI%20MOHAMMAD%20BM%2005_5.pdf |