Perceived customer satisfaction on Perusahaan Otomobil Kedua Sdn Bhd (PERODUA) products and services / Nurul Asyiqin Saadun

In the fiercely competitive arena such as automotive industry, it is common sense that the vehicle manufacturers seek features for their new models that would enable them to stand out from those of their rivals. This research is about a study on perceived customer satisfaction on PERODUA products an...

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Bibliographic Details
Main Author: Saadun, Nurul Asyiqin
Format: Student Project
Language:English
Published: Faculty of Business and Management 2008
Subjects:
Online Access:http://ir.uitm.edu.my/id/eprint/19359/
http://ir.uitm.edu.my/id/eprint/19359/1/PPb_NURUL%20ASYIQIN%20SAADUN%20BM%2008_5.pdf