Malaysian gastronomy routes as a tourist destination / Artinah Zainal, Ahmad Nizan Zali and Mohd Nizam Kassim
Globally, food and tourism are increasingly being combined and the development of gastronomy as a tourism product has become a trend recently. The awareness of the importance of food as a heritage component in tourism has been steadily growing. As competition between tourism destinations in the Asia...
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Faculty of Hotel and Management, Universiti Teknologi MARA, Selangor, Kampus Puncak Alam Campus
2010
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Online Access: | http://ir.uitm.edu.my/id/eprint/19426/ http://ir.uitm.edu.my/id/eprint/19426/ http://ir.uitm.edu.my/id/eprint/19426/7/AJ_ARTINAH%20ZAINAL%20JTHCA%20B%2010.pdf |
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uitm-194262018-03-09T03:05:54Z http://ir.uitm.edu.my/id/eprint/19426/ Malaysian gastronomy routes as a tourist destination / Artinah Zainal, Ahmad Nizan Zali and Mohd Nizam Kassim Zainal, Artinah Zali, Ahmad Nizan Kassim, Mohd Nizam Travel and the state. Tourism Malaysia Food industry and trade. Halal food industry. Certification Malaysia Globally, food and tourism are increasingly being combined and the development of gastronomy as a tourism product has become a trend recently. The awareness of the importance of food as a heritage component in tourism has been steadily growing. As competition between tourism destinations in the Asia region increases, Malaysian local food and culture are a valuable source to attract tourists. Malaysian gastronomy has a significant identity, and an important role to play since food is closely related to tourist consumption and experience. The tourists’ quest for authentic tastes and experiences has been a fundamental thrust, and in practice tourism destinations strive to develop their own distinctive and unique identities. This emergent trend can be examined as most of the tourist destinations have made a great effort to promote their local cuisines. In line with this, the Malaysian gastronomy route should be in tandem with the cultural activity highlighted. Faculty of Hotel and Management, Universiti Teknologi MARA, Selangor, Kampus Puncak Alam Campus 2010-04 Article PeerReviewed text en http://ir.uitm.edu.my/id/eprint/19426/7/AJ_ARTINAH%20ZAINAL%20JTHCA%20B%2010.pdf Zainal, Artinah and Zali, Ahmad Nizan and Kassim, Mohd Nizam (2010) Malaysian gastronomy routes as a tourist destination / Artinah Zainal, Ahmad Nizan Zali and Mohd Nizam Kassim. Journal of Tourism, Hospitality & Culinary Arts (JTHCA), 2 (1). pp. 1-10. ISSN 2590-3837 http://www.jthca.org |
repository_type |
Digital Repository |
institution_category |
Local University |
institution |
Universiti Teknologi MARA |
building |
UiTM Institutional Repository |
collection |
Online Access |
language |
English |
topic |
Travel and the state. Tourism Malaysia Food industry and trade. Halal food industry. Certification Malaysia |
spellingShingle |
Travel and the state. Tourism Malaysia Food industry and trade. Halal food industry. Certification Malaysia Zainal, Artinah Zali, Ahmad Nizan Kassim, Mohd Nizam Malaysian gastronomy routes as a tourist destination / Artinah Zainal, Ahmad Nizan Zali and Mohd Nizam Kassim |
description |
Globally, food and tourism are increasingly being combined and the development of gastronomy as a tourism product has become a trend recently. The awareness of the importance of food as a heritage component in tourism has been steadily growing. As competition between tourism destinations in the Asia region increases, Malaysian local food and culture are a valuable source to attract tourists. Malaysian gastronomy has a significant identity, and an important role to play since food is closely related to tourist consumption and experience. The tourists’ quest for authentic tastes and experiences has been a fundamental thrust, and in practice tourism destinations strive to develop their own distinctive and unique identities. This emergent trend can be examined as most of the tourist destinations have made a great effort to promote their local cuisines. In line with this, the Malaysian gastronomy route should be in tandem with the cultural activity highlighted. |
format |
Article |
author |
Zainal, Artinah Zali, Ahmad Nizan Kassim, Mohd Nizam |
author_facet |
Zainal, Artinah Zali, Ahmad Nizan Kassim, Mohd Nizam |
author_sort |
Zainal, Artinah |
title |
Malaysian gastronomy routes as a tourist destination / Artinah Zainal, Ahmad Nizan Zali and Mohd Nizam Kassim |
title_short |
Malaysian gastronomy routes as a tourist destination / Artinah Zainal, Ahmad Nizan Zali and Mohd Nizam Kassim |
title_full |
Malaysian gastronomy routes as a tourist destination / Artinah Zainal, Ahmad Nizan Zali and Mohd Nizam Kassim |
title_fullStr |
Malaysian gastronomy routes as a tourist destination / Artinah Zainal, Ahmad Nizan Zali and Mohd Nizam Kassim |
title_full_unstemmed |
Malaysian gastronomy routes as a tourist destination / Artinah Zainal, Ahmad Nizan Zali and Mohd Nizam Kassim |
title_sort |
malaysian gastronomy routes as a tourist destination / artinah zainal, ahmad nizan zali and mohd nizam kassim |
publisher |
Faculty of Hotel and Management, Universiti Teknologi MARA, Selangor, Kampus Puncak Alam Campus |
publishDate |
2010 |
url |
http://ir.uitm.edu.my/id/eprint/19426/ http://ir.uitm.edu.my/id/eprint/19426/ http://ir.uitm.edu.my/id/eprint/19426/7/AJ_ARTINAH%20ZAINAL%20JTHCA%20B%2010.pdf |
first_indexed |
2023-09-18T23:02:32Z |
last_indexed |
2023-09-18T23:02:32Z |
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1777418269144121344 |