Tourist motivation to consume Pulau Pinang local food / Norliana Hashim...[et al]
This paper presents the finding of a study that identifies the most influential factor among local tourists to consume Pulau Pinang’s food. Data collection was done in numerous tourist attraction spots in Pulau Pinang. A total 98 respondents were selected for this study, represented the local touris...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Faculty of Hotel Management and Tourism, Universiti Teknologi MARA Selangor, Puncak Alam Campus
2017
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| Subjects: | |
| Online Access: | http://ir.uitm.edu.my/id/eprint/19519/ http://ir.uitm.edu.my/id/eprint/19519/ http://ir.uitm.edu.my/id/eprint/19519/1/AJ_NORLIANA%20HASHIM%20JTHCA%2017.pdf |